The words a writer chooses are the building materials from which he or she constructs any given piece of writing—from a poem to a speech to a thesis on thermonuclear dynamics. Strong, carefully chosen words (also known as diction) ensure that the finished work is cohesive and imparts the meaning or information the author intended. Weak word choice creates confusion and dooms a writer’s work either to fall short of expectations or fail to make its point entirely.
Factors That Influence Good Word Choice
When selecting words to achieve the maximum desired effect, a writer must take a number of factors into consideration:
- Meaning: Words can be chosen for either their denotative meaning, which is the definition you’d find in a dictionary or the connotative meaning, which is the emotions, circumstances, or descriptive variations the word evokes.
- Specificity: Words that are concrete rather than abstract are more powerful in certain types of writing, specifically academic works and works of nonfiction. However, abstract words can be powerful tools when creating poetry, fiction, or persuasive rhetoric.
- Audience: Whether the writer seeks to engage, amuse, entertain, inform, or even incite anger, the audience is the person or persons for whom a piece of work is intended.
- Level of Diction: The level of diction an author chooses directly relates to the intended audience. Diction is classified into four levels of language:
- Formal which denotes serious discourse
- Informal which denotes relaxed but polite conversation
- Colloquial which denotes language in everyday usage
- Slang which denotes new, often highly informal words and phrases that evolve as a result sociolinguistic constructs such as age, class, wealth status, ethnicity, nationality, and regional dialects.
- Tone: Tone is an author’s attitude toward a topic. When employed effectively, tone—be it contempt, awe, agreement, or outrage—is a powerful tool that writers use to achieve a desired goal or purpose.
- Style: Word choice is an essential element in the style of any writer. While his or her audience may play a role in the stylistic choices a writer makes, style is the unique voice that sets one writer apart from another.
The Appropriate Words for a Given Audience
To be effective, a writer must choose words based on a number of factors that relate directly to the audience for whom a piece of work is intended. For example, the language chosen for a dissertation on advanced algebra would not only contain jargon specific to that field of study; the writer would also have the expectation that the intended reader possessed an advanced level of understanding in the given subject matter that at a minimum equaled, or potentially outpaced his or her own.
On the other hand, an author writing a children’s book would choose age-appropriate words that kids could understand and relate to. Likewise, while a contemporary playwright is likely to use slang and colloquialism to connect with the audience, an art historian would likely use more formal language to describe a piece of work about which he or she is writing, especially if the intended audience is a peer or academic group.
«Choosing words that are too difficult, too technical, or too easy for your receiver can be a communication barrier. If words are too difficult or too technical, the receiver may not understand them; if words are too simple, the reader could become bored or be insulted. In either case, the message falls short of meeting its goals . . . Word choice is also a consideration when communicating with receivers for whom English is not the primary language [who] may not be familiar with colloquial English.»
(From «Business Communication, 8th Edition,» by A.C. Krizan, Patricia Merrier, Joyce P. Logan, and Karen Williams. South-Western Cengage, 2011)
Word Selection for Composition
Word choice is an essential element for any student learning to write effectively. Appropriate word choice allows students to display their knowledge, not just about English, but with regard to any given field of study from science and mathematics to civics and history.
Fast Facts: Six Principles of Word Choice for Composition
- Choose understandable words.
- Use specific, precise words.
- Choose strong words.
- Emphasize positive words.
- Avoid overused words.
- Avoid obsolete words.
(Adapted from «Business Communication, 8th Edition,» by A.C. Krizan, Patricia Merrier, Joyce P. Logan, and Karen Williams. South-Western Cengage, 2011)
The challenge for teachers of composition is to help students understand the reasoning behind the specific word choices they’ve made and then letting the students know whether or not those choices work. Simply telling a student something doesn’t make sense or is awkwardly phrased won’t help that student become a better writer. If a student’s word choice is weak, inaccurate, or clichéd, a good teacher will not only explain how they went wrong but ask the student to rethink his or her choices based on the given feedback.
Word Choice for Literature
Arguably, choosing effective words when writing literature is more complicated than choosing words for composition writing. First, a writer must consider the constraints for the chosen discipline in which they are writing. Since literary pursuits as such as poetry and fiction can be broken down into an almost endless variety of niches, genres, and subgenres, this alone can be daunting. In addition, writers must also be able to distinguish themselves from other writers by selecting a vocabulary that creates and sustains a style that is authentic to their own voice.
When writing for a literary audience, individual taste is yet another huge determining factor with regard to which writer a reader considers a «good» and who they may find intolerable. That’s because «good» is subjective. For example, William Faulker and Ernest Hemmingway were both considered giants of 20th-century American literature, and yet their styles of writing could not be more different. Someone who adores Faulkner’s languorous stream-of-consciousness style may disdain Hemmingway’s spare, staccato, unembellished prose, and vice versa.
All strong writers have something in common: they understand the value of word choice in writing. Strong word choice uses vocabulary and language to maximum effect, creating clear moods and images and making your stories and poems more powerful and vivid.
The meaning of “word choice” may seem self-explanatory, but to truly transform your style and writing, we need to dissect the elements of choosing the right word. This article will explore what word choice is, and offer some examples of effective word choice, before giving you 5 word choice exercises to try for yourself.
Word Choice Definition: The Four Elements of Word Choice
The definition of word choice extends far beyond the simplicity of “choosing the right words.” Choosing the right word takes into consideration many different factors, and finding the word that packs the most punch requires both a great vocabulary and a great understanding of the nuances in English.
Choosing the right word involves the following four considerations, with word choice examples.
1. Meaning
Words can be chosen for one of two meanings: the denotative meaning or the connotative meaning. Denotation refers to the word’s basic, literal dictionary definition and usage. By contrast, connotation refers to how the word is being used in its given context: which of that word’s many uses, associations, and connections are being employed.
A word’s denotative meaning is its literal dictionary definition, while its connotative meaning is the web of uses and associations it carries in context.
We play with denotations and connotations all the time in colloquial English. As a simple example, when someone says “greaaaaaat” sarcastically, we know that what they’re referring to isn’t “great” at all. In context, the word “great” connotes its opposite: something so bad that calling it “great” is intentionally ridiculous. When we use words connotatively, we’re letting context drive the meaning of the sentence.
The rich web of connotations in language are crucial to all writing, and perhaps especially so to poetry, as in the following lines from Derek Walcott’s Nobel-prize-winning epic poem Omeros:
In hill-towns, from San Fernando to Mayagüez,
the same sunrise stirred the feathered lances of cane
down the archipelago’s highways. The first breeze
rattled the spears and their noise was like distant rain
marching down from the hills, like a shell at your ears.
Sugar cane isn’t, literally, made of “feathered lances,” which would literally denote “long metal spears adorned with bird feathers”; but feathered connotes “branching out,” the way sugar cane does, and lances connotes something tall, straight, and pointy, as sugar cane is. Together, those two words create a powerfully true visual image of sugar cane—in addition to establishing the martial language (“spears,” “marching”) used elsewhere in the passage.
Whether in poetry or prose, strong word choice can unlock images, emotions, and more in the reader, and the associations and connotations that words bring with them play a crucial role in this.
2. Specificity
Use words that are both correct in meaning and specific in description.
In the sprawling English language, one word can have dozens of synonyms. That’s why it’s important to use words that are both correct in meaning and specific in description. Words like “good,” “average,” and “awful” are far less descriptive and specific than words like “liberating” (not just good but good and freeing), “C student” (not just average but academically average), and “despicable” (not just awful but morally awful). These latter words pack more meaning than their blander counterparts.
Since more precise words give the reader added context, specificity also opens the door for more poetic opportunities. Take the short poem “[You Fit Into Me]” by Margaret Atwood.
You fit into me
like a hook into an eye
A fish hook
An open eye
The first stanza feels almost romantic until we read the second stanza. By clarifying her language, Atwood creates a simple yet highly emotive duality.
This is also why writers like Stephen King advocate against the use of adverbs (adjectives that modify verbs or other adjectives, like “very”). If your language is precise, you don’t need adverbs to modify the verbs or adjectives, as those words are already doing enough work. Consider the following comparison:
Weak description with adverbs: He cooks quite badly; the food is almost always extremely overdone.
Strong description, no adverbs: He incinerates food.
Of course, non-specific words are sometimes the best word, too! These words are often colloquially used, so they’re great for writing description, writing through a first-person narrative, or for transitional passages of prose.
3. Audience
Good word choice takes the reader into consideration. You probably wouldn’t use words like “lugubrious” or “luculent” in a young adult novel, nor would you use words like “silly” or “wonky” in a legal document.
This is another way of saying that word choice conveys not only direct meaning, but also a web of associations and feelings that contribute to building the reader’s world. What world does the word “wonky” help build for your reader, and what world does the word “seditious” help build? Depending on the overall environment you’re working to create for the reader, either word could be perfect—or way out of place.
4. Style
Consider your word choice to be the fingerprint of your writing.
Consider your word choice to be the fingerprint of your writing. Every writer uses words differently, and as those words come to form poems, stories, and books, your unique grasp on the English language will be recognizable by all your readers.
Style isn’t something you can point to, but rather a way of describing how a writer writes. Ernest Hemingway, for example, is known for his terse, no-nonsense, to-the-point styles of description. Virginia Woolf, by contrast, is known for writing that’s poetic, intense, and melodramatic, and James Joyce for his lofty, superfluous writing style.
Here’s a paragraph from Joyce:
Had Pyrrhus not fallen by a beldam’s hand in Argos or Julius Caesar not been knifed to death. They are not to be thought away. Time has branded them and fettered they are lodged in the room of the infinite possibilities they have ousted.
And here’s one from Hemingway:
Bill had gone into the bar. He was standing talking with Brett, who was sitting on a high stool, her legs crossed. She had no stockings on.
Style is best observed and developed through a portfolio of writing. As you write more and form an identity as a writer, the bits of style in your writing will form constellations.
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Word Choice in Writing: The Importance of Verbs
Before we offer some word choice exercises to expand your writing horizons, we first want to mention the importance of verbs. Verbs, as you may recall, are the “action” of the sentence—they describe what the subject of the sentence actually does. Unless you are intentionally breaking grammar rules, all sentences must have a verb, otherwise they don’t communicate much to the reader.
Because verbs are the most important part of the sentence, they are something you must focus on when expanding the reaches of your word choice. Verbs are the most widely variegated units of language; the more “things” you can do in the world, the more verbs there are to describe them, making them great vehicles for both figurative language and vivid description.
Consider the following three sentences:
- The road runs through the hills.
- The road curves through the hills.
- The road meanders through the hills.
Which sentence is the most descriptive? Though each of them has the same subject, object, and number of words, the third sentence creates the clearest image. The reader can visualize a road curving left and right through a hilly terrain, whereas the first two sentences require more thought to see clearly.
Finally, this resource on verb usage does a great job at highlighting how to invent and expand your verb choice.
Word Choice in Writing: Economy and Concision
Strong word choice means that every word you write packs a punch. As we’ve seen with adverbs above, you may find that your writing becomes more concise and economical—delivering more impact per word. Above all, you may find that you omit needless words.
Omit needless words is, in fact, a general order issued by Strunk and White in their classic Elements of Style. As they explain it:
Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts. This requires not that the writer make all his sentences short, or that he avoid all detail and treat his subjects only in outline, but that every word tell.
It’s worth repeating that this doesn’t mean your writing becomes clipped or terse, but simply that “every word tell.” As our word choice improves—as we omit needless words and express ourselves more precisely—our writing becomes richer, whether we write in long or short sentences.
As an example, here’s the opening sentence of a random personal essay from a high school test preparation handbook:
The world is filled with a numerous amount of student athletes that could somewhere down the road have a bright future.
Most words in this sentence are needless. It could be edited down to:
Many student athletes could have a bright future.
Now let’s take some famous lines from Shakespeare’s Macbeth. Can you remove a single word without sacrificing an enormous richness of meaning?
Out, out, brief candle!
Life’s but a walking shadow, a poor player,
That struts and frets his hour upon the stage,
And then is heard no more. It is a tale
Told by an idiot, full of sound and fury,
Signifying nothing.
In strong writing, every single word is chosen for maximum impact. This is the true meaning of concise or economical writing.
5 Word Choice Exercises to Sharpen Your Writing
With our word choice definition in mind, as well as our discussions of verb use and concision, let’s explore the following exercises to put theory into practice. As you play around with words in the following word choice exercises, be sure to consider meaning, specificity, style, and (if applicable) audience.
1. Build Moods With Word Choice
Writers fine-tune their words because the right vocabulary will build lush, emotive worlds. As you expand your word choice and consider the weight of each word, focus on targeting precise emotions in your descriptions and figurative language.
This kind of point is best illustrated through word choice examples. An example of magnificent language is the poem “In Defense of Small Towns” by Oliver de la Paz. The poem’s ambivalent feelings toward small hometowns presents itself through the mood of the writing.
The poem is filled with tense descriptions, like “animal deaths and toughened hay” and “breeches speared with oil and diesel,” which present the small town as stoic and masculine. This, reinforced by the terse stanzas and the rare “chances for forgiveness,” offers us a bleak view of the town; yet it’s still a town where everything is important, from “the outline of every leaf” to the weightless flight of cattail seeds.
The writing’s terse, heavy mood exists because of the poem’s juxtaposition of masculine and feminine words. The challenge of building a mood produces this poem’s gravity and sincerity.
Try to write a poem, or even a sentence, that evokes a particular mood through words that bring that word to mind. Here’s an example:
- What mood do you want to evoke? flighty
- What words feel like they evoke that mood? not sure, whatever, maybe, perhaps, tomorrow, sometimes, sigh
- Try it in a sentence: “Maybe tomorrow we could see about looking at the lab results.” She sighed. “Perhaps.”
2. Invent New Words and Terms
A common question writers ask is, What is one way to revise for word choice? One trick to try is to make up new language in your revisions.
If you create language at a crucial moment, you might be able to highlight something that our current language can’t.
In the same way that unusual verbs highlight the action and style of your story, inventing words that don’t exist can also create powerful diction. Of course, your writing shouldn’t overflow with made-up words and pretentious portmanteaus, but if you create language at a crucial moment, you might be able to highlight something that our current language can’t.
A great example of an invented word is the phrase “wine-dark sea.” Understanding this invention requires a bit of history; in short, Homer describes the sea as “οἶνοψ πόντος”, or “wine-faced.” “Wine-dark,” then, is a poetic translation, a kind of kenning for the sea’s mystery.
Why “wine-dark” specifically? Perhaps because, like the sea, wine changes us; maybe the eyes of the sea are dark, as eyes often darken with wine; perhaps the sea is like a face, an inversion, a reflection of the self. In its endlessness, we see what we normally cannot.
Thus, “wine-dark” is a poetic combination of words that leads to intensive literary analysis. For a less historical example, I’m currently working on my poetry thesis, with pop culture monsters being the central theme of the poems. In one poem, I describe love as being “frankensteined.” By using this monstrous made-up verb in place of “stitched,” the poem’s attitude toward love is much clearer.
Try inventing a word or phrase whose meaning will be as clear to the reader as “wine-dark sea.” Here’s an example:
- What do you want to describe? feeling sorry for yourself because you’ve been stressed out for a long time
- What are some words that this feeling brings up? self-pity, sympathy, sadness, stress, compassion, busyness, love, anxiety, pity party, feeling sorry for yourself
- What are some fun ways to combine these words? sadxiety, stresslove
- Try it in a sentence: As all-nighter wore on, my anxiety softened into sadxiety: still edgy, but soft in the middle.
3. Only Use Words of Certain Etymologies
One of the reasons that the English language is so large and inconsistent is that it borrows words from every language. When you dig back into the history of loanwords, the English language is incredibly interesting!
(For example, many of our legal terms, such as judge, jury, and plaintiff, come from French. When the Normans [old French-speakers from Northern France] conquered England, their language became the language of power and nobility, so we retained many of our legal terms from when the French ruled the British Isles.)
Nerdy linguistics aside, etymologies also make for a fun word choice exercise. Try forcing yourself to write a poem or a story only using words of certain etymologies and avoiding others. For example, if you’re only allowed to use nouns and verbs that we borrowed from the French, then you can’t use Anglo-Saxon nouns like “cow,” “swine,” or “chicken,” but you can use French loanwords like “beef,” “pork,” and “poultry.”
Experiment with word etymologies and see how they affect the mood of your writing. You might find this to be an impactful facet of your word choice. You can Google “__ etymology” for any word to see its origin, and “__ synonym” to see synonyms.
Try writing a sentence only with roots from a single origin. (You can ignore common words like “the,” “a,” “of,” and so on.)
- What do you want to write? The apple rolled off the table.
- Try a first etymology: German: The apple wobbled off the bench.
- Try a second: Latin: The russet fruit rolled off the table.
4. Write in E-Prime
E-Prime Writing describes a writing style where you only write using the active voice. By eschewing all forms of the verb “to be”—using words such as “is,” “am,” “are,” “was,” and other “being” verbs—your writing should feel more clear, active, and precise!
E-Prime not only removes the passive voice (“The bottle was picked up by James”), but it gets at the reality that many sentences using to be are weakly constructed, even if they’re technically in the active voice.
Of course, E-Prime writing isn’t the best type of writing for every project. The above paragraph is written in E-Prime, but stretching it out across this entire article would be tricky. The intent of E-Prime writing is to make all of your subjects active and to make your verbs more impactful. While this is a fun word choice exercise and a great way to create memorable language, it probably isn’t sustainable for a long writing project.
Try writing a paragraph in E-Prime:
- What do you want to write? Of course, E-Prime writing isn’t the best type of writing for every project. The above paragraph is written in E-Prime, but stretching it out across this entire article would be tricky. The intent of E-Prime writing is to make all of your subjects active and to make your verbs more impactful. While this is a fun word choice exercise and a great way to create memorable language, it probably isn’t sustainable for a long writing project.
- Converted to E-Prime: Of course, E-Prime writing won’t best suit every project. The above paragraph uses E-Prime, but stretching it out across this entire article would carry challenges. E-Prime writing endeavors to make all of your subjects active, and your verbs more impactful. While this word choice exercise can bring enjoyment and create memorable language, you probably can’t sustain it over a long writing project.
5. Write Blackout Poetry
Blackout poetry, also known as Found Poetry, is a visual creative writing project. You take a page from a published source and create a poem by blacking out other words until your circled words create a new poem. The challenge is that you’re limited to the words on a page, so you need a charged use of both space and language to make a compelling blackout poem.
Blackout poetry bottoms out our list of great word choice exercises because it forces you to consider the elements of word choice. With blackout poems, certain words might be read connotatively rather than denotatively, or you might change the meaning and specificity of a word by using other words nearby. Language is at its most fluid and interpretive in blackout poems!
For a great word choice example using blackout poetry, read “The Author Writes the First Draft of His Wedding Vows” by Hanif Willis-Abdurraqib. Here it is visually:
Source: https://decreation.tumblr.com/post/620222983530807296/from-the-crown-aint-worth-much-by-hanif
Pick a favorite poem of your own and make something completely new out of it using blackout poetry.
How to Expand Your Vocabulary
Vocabulary is a last topic in word choice. The more words in your arsenal, the better. Great word choice doesn’t rely on a large vocabulary, but knowing more words will always help! So, how do you expand your vocabulary?
The simplest way to expand your vocabulary is by reading.
The simplest answer, and the one you’ll hear the most often, is by reading. The more literature you consume, the more examples you’ll see of great words using the four elements of word choice.
Of course, there are also some great programs for expanding your vocabulary as well. If you’re looking to use words like “lachrymose” in a sentence, take a look at the following vocab builders:
- Dictionary.com’s Word-of-the-Day
- Vocabulary.com Games
- Merriam Webster’s Vocab Quizzes
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Looking for more writing exercises? Need more help choosing the right words? The instructors at Writers.com are masters of the craft. Take a look at our upcoming course offerings and join our community!
G ood word choice is about precision and personality; the words you choose help define your voice.
How word choice shapes your voice
Writers all experience the same frustrations.
You’ve buckled down to write your content. You’re proud of your ideas.
But when you read your draft … it kind of sucks. A spark is missing. The content sounds blah. It doesn’t sound like you at all.
Makes you want to cry?
Cultivating an engaging voice may feel like an arduous, perhaps even painful journey.
But when you nurture a sense of play, that excruciating journey turns into a fun adventure.
While experimenting with words, you’ll find your voice. And when you’ve found your voice, your content stands out in a drab sea of grey words. Fierce. And proud.
Want to know how to have fun with words and find your voice?
Why word choice can feel tricky
Most of us tend to choose safe words—the words popping in our mind first. These are the words everyone is using.
Everyday language is a good idea, because readers can quickly grasp your ideas. But when you use only everyday language, your content doesn’t stand out. You sound like everyone else. Your content lacks sparkle.
Writing is different from talking. When we speak we use hand gestures and facial expressions to add emotion and meaning to our words. But when we write, we can’t wink, we can’t smile, we can’t slam the table, and we can’t put our hands up in the air.
So, our written words have to work harder. Our words have to whisper or shout. Our words have to attract attention and engage. Our words have to express emotion.
This is why you need to infuse your writing with more emotional words, with colorful language, with a sensory touch. You need to push yourself gently outside your comfort zone and play with different words.
Examples of word choice
Have you ever studied how others choose their words?
And have you noticed how their words give you an impression of their personality?
Below follow snippets from a sales page for a fitness book of DragonDoor. What type of personality comes across?
- How to construct a barn door back—and walk with loaded guns
- How to take a trip to hell—and steal a Satanic six-pack
- How to guarantee steel rod fingers
- Time to deliver the final bullet to those aching muscles: the Crucifix pull—brilliant and very painful!
The DragonDoor copy uses strong sensory and emotional words like “loaded guns,” “bullet,” “trip to hell,” “Satanic,” and “steel rod.”
Now, let’s compare this to a sales page for a yoga teaching class of Balance Yoga and Wellness. Try to imagine the type of teacher who’s written this:
- Heart-centered yoga: Learn the foundations of Anusara yoga, including the loops and spirals, universal principles and more.
- Balance your body and mind: Learn and apply ayurvedic principles to your diet and lifestyle so you get healthier and happier. Improve your sleep and digestion so your energy invigorates your students and others around you.
- Spark your creativity: Make your own mala bracelets, eye pillows, clay models, and yantras. Tapping into your creative center will help to infuse a sense of playfulness into your teaching.
This copy uses softer and more positive words like “invigorate,” “heart-centered,” “spark,” “balance,” “healthier,” “happier,” and “tap into.”
Choosing your words isn’t just about being precise and concise. The words you choose also give an impression of your personality; they define your voice.
How do you want to come across? How do you want to interact with your audience?
How word choice shapes your voice
Below follow four questions to consider when considering how words shape your voice.
1. Do you use jargon or everyday language?
Whether you want to use jargon or not mainly depends on the experience of your readers. Do they understand your technical terms?
DragonDoor uses some technical language like “pecs,” “hanging straight leg raises,” “stand-to-stand bridges,” and “progressive calisthenics.” For instance:
Why mastery of progressive calisthenics is the ultimate secret for building maximum raw strength
Balance Yoga and Wellness also assumes you know basic yoga terms:
Open the doors to yoga philosophy, including Tantra, Samkhya, Hatha Yoga and key texts
When considering your word choice, consider your audience. Which words would they use? Do they understand technical language and jargon? Also, consider whether your audience would appreciate slang or not.
2. Do you appeal to negative or positive emotions?
Positive or negative word choice has a big impact on how readers perceive your voice and your personality.
DragonDoor, for instance, addresses readers’ fears of doing things wrong or acting like a “baby-weight pumper” or “wannabee.” They might make you feel insecure:
- Do you make this stupid mistake with your push ups? This is wrong, wrong, wrong!
- This little fella will really separate the iron men from the baby-weight pumpers!
- These Gecko pushups truly separate the wannabees from the real thing
- Obey these important caveats before you start bridging—or risk injury
- The dumb, fickle, want-it-yesterday way to fail in your long term Convict Conditioning training
Balance Yoga and Wellness uses a positive tone of encouragement instead:
You may think that you aren’t cut out to teach yoga. Or that you aren’t advanced enough. But this is far from the truth. During our course you develop your own yoga practice. You build skills and grow in self-confidence.
Do you want to agitate and stir up fear? Or comfort, encourage, and soothe? How positive do you want to sound?
3. Do you use strong or subtle sensory words?
DragonDoor uses strong language, borrowing terminology from prisons and war:
- One crucial reason why a lot of convicts deliberately avoid weight-training
- Bar pulls—an old convict favorite for good reason
- How to effectively bulletproof the vulnerable rotator cuff muscles
- Transform skinny legs into pillars of power, complete with steel cord quads, rock-hard glutes and thick, shapely calves
The copy of Balance Yoga and Wellness strikes a warmer tone:
Do you nurture an intense love for yoga?
Are you astonished how much your life has improved since you stepped into your first yoga class?
You gained strength, flexibility and fitness. You tapped into a deep calmness, and experienced a new sense of peace and inner beauty.
Now, what’s next?
(…) Our Teacher Training helps you nourish a deeper understanding of yoga, delve into human anatomy, and gain the confidence to share the magic of yoga with your friends and family and community.
How do you spice up your content? With fight analogies? Or cooking metaphors? With hints of seduction? Or warmongering?
4. How much curiosity do you arouse?
DragonDoor arouses curiosity with phrases like “little-known ways,” “a dormant superpower,” and a “jealously-guarded system:”
- The dormant superpower for muscle growth waiting to be released if you only do this
- Try this little-known way to make stand-to-stand bridges harder and increasingly more explosive without adding any external resistance
- A jealously-guarded system for going from puny to powerful—when your life may depend on the speed of your results
The copy of Balance Yoga and Wellness is more straightforward about what you’ll learn and why:
- Sequence a yoga class: Use creativity and knowledge of yoga postures to develop a balanced yoga class.
- Use language effectively: Learn effective verbal cues for leading a yoga class.
- Breakdown key yoga postures: Talk students into and out of yoga postures, what the fundamental alignment cues are for each postures.
- Teach safely: Appreciate how our anatomy impacts different types of yoga postures, and learn how to modify yoga postures to avoid injury.
Curiosity-arousing phrases change the tone of your writing. Moreover, curiosity can nudge readers to take action—to satisfy their curiosity.
But it’s a fine balance as too much curiosity arousal can make your content flimsy, pushy, and hypey. In contrast, pairing benefits with features makes your content more substantial, straightforward, and honest.
A word choice exercise: Get out of a writing funk
Ready to explore your voice?
And play with different words?
Try the exercise below and experiment with your word choice. Try to impersonate different personalities. Also, pay attention to how your voice changes when you borrow phrases from, for instance, cooking, fighting, dating, or sports.
Word choice exercise
Complete the following sentence:
I’m a … and I’m on a mission to …
Examples:
The standard, drab version:
I’m a copywriter on a mission to improve web content.
The power-puncher:
I write powerful copy for explosive conversions and skyrocketing sales.
Another strong-armed copywriter:
I write damn good copy for businesses who must stand out in cut-throat competition.
The competitor:
I write the ultimate sales-boosting copy so you can give your competitors the middle finger.
The sparkling personality:
I’m a creative copywriter on a mission to add sparkle to boring web content.
The seductress:
I write copy so seductive your favorite clients fall in love with your work.
The sensory cook:
I cook up delicious copy, zesty emails, and tasty blog posts to help you grow your business.
The quiet rebel:
I’m an irreverent copywriter on a mission to stamp out gobbledygook.
Have fun with as many options as you like. Leave the options percolating overnight, and choose a favorite the next day. Consider adding your mission statement to your social media bios and About page.
Playing with words is like trying new clothes
Pick up a different style, try it on, and see how it looks in the mirror.
Does that jacket make you feel confident? Does that fuchsia scarf make you feel more creative? Wanna try a bolder style? Or a different color?
Playing with words puts the fun back into writing.
It enlivens our copy. And invigorates our soul.
Have fun!
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PS Thank you to Darren DeMatas of Selfstartr for inspiring this post.
Precision
A very important part of word choice is precision.
Through precise word selection, you can increase the clarity of your argument by enabling your readers to grasp your intended meaning quickly and accurately. At the same time, it is important to keep in mind that your word choices affect a reader’s attitudes toward your presentation and your subject matter. Therefore, you also need to choose words that will convey your ideas clearly to your readers. This kind of precise writing will help your audience understand your argument.
Regardless of the words you use, you must use them accurately. Usage errors can distract readers from your argument.
How can you ensure that words are used accurately?
Unfortunately, there is no easy way, but there are some solutions. You can revisit a text that uses the word and observe how the word is used in that instance. Additionally, you can consult a dictionary whenever you are uncertain. Be especially careful when using words that are not yet part of your usual vocabulary.
General vs. Specific Words
You can increase the clarity of your writing by using concrete, specific words rather than abstract, general ones.
Almost anything can be described either in general words or in specific ones.
General words and specific words are not opposites. General words cover a broader spectrum with a single word than specific words. Specific words narrow the scope of your writing by providing more details. For example, “car” is a general term that could be made more specific by writing “Honda Accord.”
Specific words are a subset of general words. You can increase the clarity of your writing by choosing specific words over general words. Specific words help your readers understand precisely what you mean in your writing. Here’s an example of general and specific words in a sentence:
- General: She said, “I don’t want you to go.”
- Specific: She murmured, “I don’t want you to go.”
The words “said” and “murmured” are similar. They both are a form of verbal communication. However, “murmured” gives the sentence a different feeling from “said.” Thus, as a writer, choosing specific words over general words can add description to and change the mood of your writing.
(Caveat: When writing fiction, avoid the temptation to frequently alter the dialogue tag «said.» Doing so can be distracting for readers. The tag, «said,» is so common it almost becomes invisible, letting readers keep their focus where it should be—on the actual dialogue.)
Using the Dictionary and Thesaurus Effectively
Always use a dictionary to confirm the meaning of any word about which you are unsure. Although the built-in dictionary that comes with your word processor is a great time-saver, it falls far short of college-edition dictionaries, or the Oxford English Dictionary (OED). If the spell-check tool suggests bizarre corrections for one of your words, it could be that you know a word it does not. When in doubt, always check a dictionary to be sure.
Vocabulary Choice and Style
It’s important to vary word choice. If it feels like you keep repeating a word throughout your writing, pull out a thesaurus for ideas on different, more creative choices. A thesaurus can add some color and depth to a piece that may otherwise seem repetitive and mundane. However, make sure that the word you substitute has the meaning you intend to convey.
Thesauruses provide words with similar meanings, not identical meanings. If you are unsure about the precise meaning of a replacement word, look up the new word in a dictionary.
Connotation
Connotation is the extended or suggested meaning of a word beyond its literal meaning. For example, “flatfoot” and “police detective” are often thought to be synonyms, but they connote very different things: “flatfoot” suggests a plodding, perhaps not very bright cop, while “police detective” suggests an intelligent professional.
Verbs, too, have connotations. For instance, to “suggest” that someone has overlooked a key fact is not the same as to “insinuate” it. To “devote” your time to working on a client’s project is not the same as to “spend” your time on it. The connotations of your words can shape your audience ‘s perception of your argument.
Register
“Register” refers to a word’s association with certain situations or contexts. In a restaurant ad, for example, we might expect to see the claim that it offers “amazingly delicious food.” However, we would not expect to see a research company boast in a proposal for a government contract that it is capable of conducting “amazingly good studies.” Here, the word “amazingly” is in the register of consumer advertising, but not in the register of research proposals.
Being aware of the connotation and register of your word choice will help increase your writing’s clarity.
Sometimes you can tell a person’s opinion on a certain subject, item, idea, or even another individual — not by what they say, but by how they say it. The words a speaker or writer uses to describe and communicate something to others, their word choice or diction, shows their attitude or tone. Although you may not know it, the way you describe something often tells others additional information about what you think.
Many orators, writers, and master communicators have learned to choose their words carefully when communicating an idea to be as effective as possible with their message. Word choice, also known as diction, is important to help communicate the right tone and influence your audience.
Tone and Word Choice Meaning
Tone and word choice, or diction, are specific style choices writers use when composing a piece to convey their message effectively.
The tone is the author’s attitude towards the subject or even a character within a novel.
Word choice, or diction, refers to the author’s specific words, imagery, and figurative language to communicate that tone.
The specific word choices an author employs directly affect and reveal the tone.
To select the right words, authors must pay close attention to both the denotation and connotation of words.
Denotation is the literal dictionary definition of a word.
Connotation is the underlying meaning of a word or the emotional charge it carries. Connotation can be negative, positive, or neutral.
Fig. 1 — To find a word’s denotative meaning, you should look in a dictionary.
Several words can have the same denotative meaning yet carry a different connotative meaning. The connotation of a word can vary from culture to culture and based on life experiences.
Carefully chosen diction can help writers effectively communicate an idea or perspective and develop a unique voice and style. Word choice enables authentic communication and ensures the tone and message of a piece are aligned or in agreement.Carefully selected diction is crucial when defining the purpose of your writing. It is often appropriate to use detailed descriptions, figurative language, and imagery for narrative, prose, and poetry. However, if you are writing a research paper for biology, your language will be more scientific and the diction more direct and factual.
Tone and mood are often confused. While they are related, they differ in one central aspect. Tone is the author’s attitude toward a subject, idea, situation, or character, while mood is the audience’s or reader’s emotional response. The tone of a piece can be humorous, while the mood is lighthearted and fun. An author may use description to show their dislike toward a character, while the readers may relate to the character and feel empathy.
A wide range of emotions can be expressed through word choice.
The Reason for Careful Word Choice
Carefully chosen diction is essential in writing. The types of words an author or orator decides to use depends on the purpose of their writing or speech. Carefully selected words, phrases, and descriptions can do a lot.
Word Choice Matches Your Tone and Purpose
An informative text, such as a non-fiction research article, will have more professional, content-specific, and technical diction because its purpose is to inform a specific audience. A literary fiction piece will have more detailed language, figures of speech, imagery, and conversational language because one of the primary purposes of fiction is to entice a reader, engage with the audience, and entertain.
Word Choice Creates the Right Setting
The language authors use when developing a story to describe characters, time, and place must be in agreement for readers to accept the story as realistic. Authors often use strong descriptive words to help establish the setting, create a mood, and give an authentic feeling to the story.
Word Choice Develops a Narrative Voice
A consistent narrative voice helps readers connect to the piece of writing and establishes a trustworthy relationship between reader and narrator.
Word Choice Creates Better Characters
Authors and orators often use language specific to a particular region, dialect, and accents to provide a realistic portrayal of a character or relate to the audience. Presenters who are not from Texas may use typical Texas colloquialisms, such as «y’all,» which is a combination of the words «you» and «all,» to relate to the listeners. A young character in a fiction piece may speak with a lot of slang or foul language to show immaturity. A character’s use of specific diction can indicate their gender, level of education, occupation, upbringing, or even social class.
A colloquialism is an informal word or phrase often used in daily conversation. Some colloquialisms may be specific to a region, culture, or religion.
Tone and Word Choice Examples
Some descriptive words have the same denotative meaning but carry different connotations. Using careful word choice, especially when selecting the proper synonym or a descriptive adjective, can create the desired effect and convey the appropriate tone for a piece. Consider the following table of examples.
Word (with neutral connotation) | Denotation | Synonym with a positive connotation | Synonym with a negative connotation |
Thin | having little flesh or fat | Slender | Skinny |
Overweight | above a weight considered normal or desirable | Thick | Fat |
Strict | demanding that rules are followed or obeyed | Firm | Austere |
Have you noticed a difference in someone’s tone when they call someone slender vs when they call someone skinny?
Impact of Word Choice on Meaning and Tone
Selecting words with a positive connotation will reflect a more amiable tone toward the subject, while words with a negative connotation will convey a negative attitude toward a subject. Words with a neutral connotation are best used when an author does not want to reveal their attitude or, in instances, such as a scientific paper, where only the facts are important.
Difference Between Tone and Word Choice
Word choice and tone are related. Word choice refers to the language specifically chosen by the author or orator to help convey their attitude regarding a notion, story, or setting. Word choice shapes the tone. On the other hand, the desired tone an author seeks dictates the words they use. If the author wants to establish a worried tone, some key diction and phrases within the piece might be words like «tentatively,» «shaking,» «stressed,» «nervous,» «sweaty,» «eyes darting,» and «looking over his shoulder.» To portray a more optimistic tone, an author might select words like «eagerly,» «excitedly,» «hopeful,» «reassuring,» and «anticipated.» Keyword choice is the foundation that builds a consistent tone.
Fig. 3 — What is the tone of this image? A worried man sits and thinks, and the worried tone should be reflected in the word choice.
The Four Components of Tone
Whether an article is a non-fiction piece, a fictive story, a poem, or an informative article, the tone the writer uses helps audience members have the appropriate reaction to the information by creating the mood. There are four basic components of tone, and diction dictates the balance of emotions. Authors aim to maintain the same tone throughout a piece to convey a consistent message. The four components of tone range from:
- Funny to serious
- Casual to formal
- Irreverent to respectful
- Enthusiastic to matter-of-fact (direct)
Writers choose the voice they want to deliver and then focus on specific word choices to maintain their tone. Pieces that move too often between distinct tones can be hard for readers to follow and cause confusion.
Types of Tones
The tone in writing indicates a particular attitude. Here are some types of tones with examples from the literature and speeches.
The diction that helps to convey the tone is highlighted.
When I pulled the trigger I did not hear the bang or feel the kick—one never does when a shot goes home—but I heard the devilish roar of glee that went up from the crowd. In that instant, in too short a time, one would have thought, even for the bullet to get there, a mysterious, terrible change had come over the elephant. He neither stirred nor fell, but every line of his body had altered. He looked suddenly stricken, shrunken, immensely old, as though the frightful impact of the bullet had paralyzed him without knocking him down.1
In this excerpt from Orwell’s essay, «Shooting an Elephant,» the gruesome tone is communicated through Orwell’s descriptive word choice. The words «terrible,» «suddenly stricken,» and «paralyzed» describe the horrific reaction the elephant has when the first bullet hits.
Inside the house lived a malevolent phantom. People said he existed, but Jem and I had never seen him. People said he went out at night when the moon was down, and peeped in windows. When people’s azaleas froze in a cold snap, it was because he had breathed on them. Any stealthy small crimes committed in Maycomb were his work. Once the town was terrorized by a series of morbid nocturnal events: people’s chickens and household pets were found mutilated; although the culprit was Crazy Addie, who eventually drowned himself in Barker’s Eddy, people still looked at the Radley Place, unwilling to discard their initial suspicions.2
In this excerpt from Chapter 1 of To Kill a Mockingbird, descriptive words help to create a foreboding tone. Words like «morbid,» «mutilated,» «terrorized,» and «malevolent phantom» reveal Scout’s sense of fear and apprehension.
Hope» is the thing with feathers —
That perches in the soul —
And sings the tune without the words —
And never stops — at all —
And sweetest — in the Gale — is heard —
And sore must be the storm —
That could abash the little Bird
That kept so many warm —
I’ve heard it in the chillest land —
And on the strangest Sea —
Yet — never — in Extremity,
It asked a crumb — of me.3
In this poem by Emily Dickinson, the cheerful tone is communicated through the words «perches,» «sings,» and «sweetest.»
Tone and Word Choice — Key Takeaways
- Word choice refers to the specific language, words, phrases, descriptions, and figures of speech authors choose to create a desired effect.
- Tone is the author’s attitude toward a subject as conveyed by their word choice in a given piece.
- Denotation is the dictionary definition of a word and connotation is the underlying meaning of a word and its emotional charge.
- Connotation is the underlying meaning of a word or the emotional charge it carries. Connotation can be negative, positive, or neutral.
- The four components of tone are, funny to serious, casual to formal, irreverent to respectful, and enthusiastic to matter-of-fact.
1 George Orwell. «Shooting an Elephant.» 1936.
2 Lee Harper. To Kill a Mockingbird. 1960.
3 Emily Dickinson. ‘»Hope» is the thing with feathers.’ 1891.
As an academic researcher, a part of the writing process that frequently causes confusion and leads to common mistakes is word choice. While writing in English, maintaining the correct word choice is fairly difficult for both ESL researchers and native English speakers who are not proficient writers. In English, there are various pairs or sets of words that sound or look alike but have varied meanings, as well as those that sound and look different but have similar meanings. Comprehending the meaning and use of both the pairs or the set of words in any of these scenarios is necessary for enhancing the language and content of the written study. Here we go through some commonly confused English words that many ESL authors generally misuse, and give examples of how they can be used suitably in academic articles.
Homonyms
Homonyms are words that sound or look alike but have different meanings. We have listed a few homonyms that are often used in formal writing. The explanations will help you recognize the accurate choice based on the usage.
Affect vs. Effect
Affect is a verb that means “to exert influence” or “make a difference to.”
Example,
Did the medicine affect the patients?
Effect can be used as both a noun and a verb (typically meaning to bring about something), depending on the context.
For instance,
- We were wondering if the medicine had any effect (n).
- The Aharonov–Bohm effect (n) is a quantum mechanical phenomenon in which an electrically charged particle is affected by an electromagnetic potential.
- The Ministry of Finance effected (v) many pressing policy changes in 2020.
Accept vs. Except
Accept is a verb that means “to agree” or “to trust.”
For instance,
My loan application was accepted.
Except can be used as a preposition, a conjunction, or a verb, and it means “not inclusive” or “other than.”
For instance,
- All of the students aced the test except (prep) for one.
- Most of the data gathered did not divulge anything important, except (conj) that some protocols could be optimized for future experiments.
- The patients under treatment for tuberculosis are excepted (v) from the study.
Then vs. Than
Then can be used as an adverb that means “at that time” or “next in a series.” It can also be used as an adjective and a noun.
For instance,
- First, they tested sample C, then (adv) sample D was tested.
- The experiment was performed as per the protocol then (adj).
- Let us observe how this experiment turns out; we can decide how to proceed then (adv).
Than is a conjunction and preposition that is used to link two things that are being compared.
For instance,
Group E decreased less than the control group.
Homophones
Some words are so similar to others in spelling or meaning that they cause even more confusion. Words such as “there” and “their” are so regularly mistaken within the context of a sentence that they drive markers to distraction. If you do not want to exasperate the person you are trying to impress, it’s a great idea to study these problem words:
Here are a few of the most common words with correct definitions and examples:
Their vs. There vs. They’re
Their is a possessive pronoun that means “relating to” or “belonging to.”
For instance,
It is their car.
There is an adverb that refers to a place.
For instance,
We had to stand over there.
They’re is a contraction that means they are.
For instance,
They’re going to the theatre.
Tip: In academic writing, avoid using contractions (such as can’t, don’t, and shouldn’t).
To vs. Too vs. Two
To is typically used as a preposition.
For instance,
To determine the nature of the compound, we tested its activity.
Too is an adverb that means “in addition” or “also.”
For instance,
We conducted the extra tests, too.
Two is the numeral 2.
For instance,
The experiment was performed with two groups.
Near Synonyms
These words do not sound alike or look alike, but they have similar meanings, and are often used inaccurately in formal writing. The list given below is not comprehensive but will give you a clear idea of common misinterpretations.
Although vs. While
Although is a conjunction that is used to indicate a contrast.
For instance,
Although the data seemed proper, the researcher attempted to confirm the outcomes.
While is a conjunction that is used to indicate time and can also be a noun when it refers to a period of time.
For instance,
- The experiment was performed while (conj) it was snowing.
- The stimulation activity was stopped for a while (n).
Since vs. Because
Since can be used as a preposition, conjunction, or an adverb, and it refers to the time between the intervening period and the time under consideration.
For instance,
- The country saw increased productivity rates in the manufacturing sector since (prep) the 1990s.
- The student has not been home since (conj) he started high school.
- Increasing public criticism has led several social media platforms to re-examine their privacy policies, many of which have since (adv) been revised.
Because is a conjunction that is used to show causation.
For instance,
I want to examine the data because I am inquisitive about the outcomes.
If vs. Whether
If is a conjunction that is used to explain the outcome or the effect of something that may happen or be correct, i.e., “if” can be used to describe a specific condition.
For instance,
Put your pen down if you are done with your assessment. (This is conditional because you only need to put your pen down if you are done with the assessment).
Whether is a pronoun (usually used with ‘or not’) that refers to a choice between alternatives.
For instance,
Put your pen down whether or not you are done with your assessment. (This not conditional because you have to put your pen down either way.)
Word choice has undoubtedly been a significant part of creative writing, but the same holds true for academic writing. Meticulous word choice has an incredible influence on your writing and how it is perceived by your audience. It can transform an ordinary writer into a better one and make a bland subject appear engaging. Well-selected words create a vivid picture in the reader’s mind and senses. Selecting the right words increases the impact your work creates on your audience and amplifies its reach globally.
Besides, if you are looking for an AI-driven writing tool to enhance your writing, then check out Trinka, the world’s first language enhancement tool that is custom-built for academic and technical writing. It has several exclusive features to make your manuscript ready for the global audience.
What this handout is about
This handout can help you revise your papers for word-level clarity, eliminate wordiness and avoid clichés, find the words that best express your ideas, and choose words that suit an academic audience.
Introduction
Writing is a series of choices. As you work on a paper, you choose your topic, your approach, your sources, and your thesis; when it’s time to write, you have to choose the words you will use to express your ideas and decide how you will arrange those words into sentences and paragraphs. As you revise your draft, you make more choices. You might ask yourself, “Is this really what I mean?” or “Will readers understand this?” or “Does this sound good?” Finding words that capture your meaning and convey that meaning to your readers is challenging. When your instructors write things like “awkward,” “vague,” or “wordy” on your draft, they are letting you know that they want you to work on word choice. This handout will explain some common issues related to word choice and give you strategies for choosing the best words as you revise your drafts.
As you read further into the handout, keep in mind that it can sometimes take more time to “save” words from your original sentence than to write a brand new sentence to convey the same meaning or idea. Don’t be too attached to what you’ve already written; if you are willing to start a sentence fresh, you may be able to choose words with greater clarity.
For tips on making more substantial revisions, take a look at our handouts on reorganizing drafts and revising drafts.
“Awkward,” “vague,” and “unclear” word choice
So: you write a paper that makes perfect sense to you, but it comes back with “awkward” scribbled throughout the margins. Why, you wonder, are instructors so fond of terms like “awkward”? Most instructors use terms like this to draw your attention to sentences they had trouble understanding and to encourage you to rewrite those sentences more clearly.
Difficulties with word choice aren’t the only cause of awkwardness, vagueness, or other problems with clarity. Sometimes a sentence is hard to follow because there is a grammatical problem with it or because of the syntax (the way the words and phrases are put together). Here’s an example: “Having finished with studying, the pizza was quickly eaten.” This sentence isn’t hard to understand because of the words I chose—everybody knows what studying, pizza, and eating are. The problem here is that readers will naturally assume that first bit of the sentence “(Having finished with studying”) goes with the next noun that follows it—which, in this case, is “the pizza”! It doesn’t make a lot of sense to imply that the pizza was studying. What I was actually trying to express was something more like this: “Having finished with studying, the students quickly ate the pizza.” If you have a sentence that has been marked “awkward,” “vague,” or “unclear,” try to think about it from a reader’s point of view—see if you can tell where it changes direction or leaves out important information.
Sometimes, though, problems with clarity are a matter of word choice. See if you recognize any of these issues:
- Misused words—the word doesn’t actually mean what the writer thinks it does.
Example: Cree Indians were a monotonous culture until French and British settlers arrived.
Revision: Cree Indians were a homogenous culture. - Words with unwanted connotations or meanings.
Example: I sprayed the ants in their private places.
Revision: I sprayed the ants in their hiding places. - Using a pronoun when readers can’t tell whom/what it refers to.
Example: My cousin Jake hugged my brother Trey, even though he didn’t like him very much.
Revision: My cousin Jake hugged my brother Trey, even though Jake doesn’t like Trey very much. - Jargon or technical terms that make readers work unnecessarily hard. Maybe you need to use some of these words because they are important terms in your field, but don’t throw them in just to “sound smart.”
Example: The dialectical interface between neo-Platonists and anti-disestablishment Catholics offers an algorithm for deontological thought.
Revision: The dialogue between neo-Platonists and certain Catholic thinkers is a model for deontological thought. - Loaded language. Sometimes we as writers know what we mean by a certain word, but we haven’t ever spelled that out for readers. We rely too heavily on that word, perhaps repeating it often, without clarifying what we are talking about.
Example: Society teaches young girls that beauty is their most important quality. In order to prevent eating disorders and other health problems, we must change society.
Revision: Contemporary American popular media, like magazines and movies, teach young girls that beauty is their most important quality. In order to prevent eating disorders and other health problems, we must change the images and role models girls are offered.
Wordiness
Sometimes the problem isn’t choosing exactly the right word to express an idea—it’s being “wordy,” or using words that your reader may regard as “extra” or inefficient. Take a look at the following list for some examples. On the left are some phrases that use three, four, or more words where fewer will do; on the right are some shorter substitutes:
I came to the realization that | I realized that |
She is of the opinion that | She thinks that |
Concerning the matter of | About |
During the course of | During |
In the event that | If |
In the process of | During, while |
Regardless of the fact that | Although |
Due to the fact that | Because |
In all cases | Always |
At that point in time | Then |
Prior to | Before |
Keep an eye out for wordy constructions in your writing and see if you can replace them with more concise words or phrases.
Clichés
In academic writing, it’s a good idea to limit your use of clichés. Clichés are catchy little phrases so frequently used that they have become trite, corny, or annoying. They are problematic because their overuse has diminished their impact and because they require several words where just one would do.
The main way to avoid clichés is first to recognize them and then to create shorter, fresher equivalents. Ask yourself if there is one word that means the same thing as the cliché. If there isn’t, can you use two or three words to state the idea your own way? Below you will see five common clichés, with some alternatives to their right. As a challenge, see how many alternatives you can create for the final two examples.
Agree to disagree | Disagree |
Dead as a doornail | Dead |
Last but not least | Last |
Pushing the envelope | Approaching the limit |
Up in the air | Unknown/undecided |
Try these yourself:
Play it by ear | _____?_____ |
Let the cat out of the bag | _____?_____ |
Writing for an academic audience
When you choose words to express your ideas, you have to think not only about what makes sense and sounds best to you, but what will make sense and sound best to your readers. Thinking about your audience and their expectations will help you make decisions about word choice.
Some writers think that academic audiences expect them to “sound smart” by using big or technical words. But the most important goal of academic writing is not to sound smart—it is to communicate an argument or information clearly and convincingly. It is true that academic writing has a certain style of its own and that you, as a student, are beginning to learn to read and write in that style. You may find yourself using words and grammatical constructions that you didn’t use in your high school writing. The danger is that if you consciously set out to “sound smart” and use words or structures that are very unfamiliar to you, you may produce sentences that your readers can’t understand.
When writing for your professors, think simplicity. Using simple words does not indicate simple thoughts. In an academic argument paper, what makes the thesis and argument sophisticated are the connections presented in simple, clear language.
Keep in mind, though, that simple and clear doesn’t necessarily mean casual. Most instructors will not be pleased if your paper looks like an instant message or an email to a friend. It’s usually best to avoid slang and colloquialisms. Take a look at this example and ask yourself how a professor would probably respond to it if it were the thesis statement of a paper: “Moulin Rouge really bit because the singing sucked and the costume colors were nasty, KWIM?”
Selecting and using key terms
When writing academic papers, it is often helpful to find key terms and use them within your paper as well as in your thesis. This section comments on the crucial difference between repetition and redundancy of terms and works through an example of using key terms in a thesis statement.
Repetition vs. redundancy
These two phenomena are not necessarily the same. Repetition can be a good thing. Sometimes we have to use our key terms several times within a paper, especially in topic sentences. Sometimes there is simply no substitute for the key terms, and selecting a weaker term as a synonym can do more harm than good. Repeating key terms emphasizes important points and signals to the reader that the argument is still being supported. This kind of repetition can give your paper cohesion and is done by conscious choice.
In contrast, if you find yourself frustrated, tiredly repeating the same nouns, verbs, or adjectives, or making the same point over and over, you are probably being redundant. In this case, you are swimming aimlessly around the same points because you have not decided what your argument really is or because you are truly fatigued and clarity escapes you. Refer to the “Strategies” section below for ideas on revising for redundancy.
Building clear thesis statements
Writing clear sentences is important throughout your writing. For the purposes of this handout, let’s focus on the thesis statement—one of the most important sentences in academic argument papers. You can apply these ideas to other sentences in your papers.
A common problem with writing good thesis statements is finding the words that best capture both the important elements and the significance of the essay’s argument. It is not always easy to condense several paragraphs or several pages into concise key terms that, when combined in one sentence, can effectively describe the argument.
However, taking the time to find the right words offers writers a significant edge. Concise and appropriate terms will help both the writer and the reader keep track of what the essay will show and how it will show it. Graders, in particular, like to see clearly stated thesis statements. (For more on thesis statements in general, please refer to our handout.)
Example: You’ve been assigned to write an essay that contrasts the river and shore scenes in Mark Twain’s Huckleberry Finn. You work on it for several days, producing three versions of your thesis:
Version 1: There are many important river and shore scenes in Huckleberry Finn.
Version 2: The contrasting river and shore scenes in Huckleberry Finn suggest a return to nature.
Version 3: Through its contrasting river and shore scenes, Twain’s Huckleberry Finn suggests that to find the true expression of American democratic ideals, one must leave “civilized” society and go back to nature.
Let’s consider the word choice issues in these statements. In Version 1, the word “important”—like “interesting”—is both overused and vague; it suggests that the author has an opinion but gives very little indication about the framework of that opinion. As a result, your reader knows only that you’re going to talk about river and shore scenes, but not what you’re going to say. Version 2 is an improvement: the words “return to nature” give your reader a better idea where the paper is headed. On the other hand, she still does not know how this return to nature is crucial to your understanding of the novel.
Finally, you come up with Version 3, which is a stronger thesis because it offers a sophisticated argument and the key terms used to make this argument are clear. At least three key terms or concepts are evident: the contrast between river and shore scenes, a return to nature, and American democratic ideals.
By itself, a key term is merely a topic—an element of the argument but not the argument itself. The argument, then, becomes clear to the reader through the way in which you combine key terms.
Strategies for successful word choice
- Be careful when using words you are unfamiliar with. Look at how they are used in context and check their dictionary definitions.
- Be careful when using the thesaurus. Each word listed as a synonym for the word you’re looking up may have its own unique connotations or shades of meaning. Use a dictionary to be sure the synonym you are considering really fits what you are trying to say.
- Don’t try to impress your reader or sound unduly authoritative. For example, which sentence is clearer to you: “a” or “b”?
- Under the present conditions of our society, marriage practices generally demonstrate a high degree of homogeneity.
- In our culture, people tend to marry others who are like themselves. (Longman, p. 452)
- Before you revise for accurate and strong adjectives, make sure you are first using accurate and strong nouns and verbs. For example, if you were revising the sentence “This is a good book that tells about the Revolutionary War,” think about whether “book” and “tells” are as strong as they could be before you worry about “good.” (A stronger sentence might read “The novel describes the experiences of a soldier during the Revolutionary War.” “Novel” tells us what kind of book it is, and “describes” tells us more about how the book communicates information.)
- Try the slash/option technique, which is like brainstorming as you write. When you get stuck, write out two or more choices for a questionable word or a confusing sentence, e.g., “questionable/inaccurate/vague/inappropriate.” Pick the word that best indicates your meaning or combine different terms to say what you mean.
- Look for repetition. When you find it, decide if it is “good” repetition (using key terms that are crucial and helpful to meaning) or “bad” repetition (redundancy or laziness in reusing words).
- Write your thesis in five different ways. Make five different versions of your thesis sentence. Compose five sentences that express your argument. Try to come up with four alternatives to the thesis sentence you’ve already written. Find five possible ways to communicate your argument in one sentence to your reader. (We’ve just used this technique—which of the last five sentences do you prefer?)Whenever we write a sentence we make choices. Some are less obvious than others, so that it can often feel like we’ve written the sentence the only way we know how. By writing out five different versions of your thesis, you can begin to see your range of choices. The final version may be a combination of phrasings and words from all five versions, or the one version that says it best. By literally spelling out some possibilities for yourself, you will be able to make better decisions.
- Read your paper out loud and at… a… slow… pace. You can do this alone or with a friend, roommate, TA, etc. When read out loud, your written words should make sense to both you and other listeners. If a sentence seems confusing, rewrite it to make the meaning clear.
- Instead of reading the paper itself, put it down and just talk through your argument as concisely as you can. If your listener quickly and easily comprehends your essay’s main point and significance, you should then make sure that your written words are as clear as your oral presentation was. If, on the other hand, your listener keeps asking for clarification, you will need to work on finding the right terms for your essay. If you do this in exchange with a friend or classmate, rest assured that whether you are the talker or the listener, your articulation skills will develop.
- Have someone not familiar with the issue read the paper and point out words or sentences he/she finds confusing. Do not brush off this reader’s confusion by assuming he or she simply doesn’t know enough about the topic. Instead, rewrite the sentences so that your “outsider” reader can follow along at all times.
- Check out the Writing Center’s handouts on style, passive voice, and proofreading for more tips.
Questions to ask yourself
- Am I sure what each word I use really means? Am I positive, or should I look it up?
- Have I found the best word or just settled for the most obvious, or the easiest, one?
- Am I trying too hard to impress my reader?
- What’s the easiest way to write this sentence? (Sometimes it helps to answer this question by trying it out loud. How would you say it to someone?)
- What are the key terms of my argument?
- Can I outline out my argument using only these key terms? What others do I need? Which do I not need?
- Have I created my own terms, or have I simply borrowed what looked like key ones from the assignment? If I’ve borrowed the terms, can I find better ones in my own vocabulary, the texts, my notes, the dictionary, or the thesaurus to make myself clearer?
- Are my key terms too specific? (Do they cover the entire range of my argument?) Can I think of specific examples from my sources that fall under the key term?
- Are my key terms too vague? (Do they cover more than the range of my argument?)
Works consulted
We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial. We revise these tips periodically and welcome feedback.
Anson, Chris M., and Robert A. Schwegler. 2010. The Longman Handbook for Writers and Readers, 6th ed. New York: Longman.
Cook, Claire Kehrwald. 1985. Line by Line: How to Improve Your Own Writing. Boston: Houghton Mifflin.
Grossman, Ellie. 1997. The Grammatically Correct Handbook: A Lively and Unorthodox Review of Common English for the Linguistically Challenged. New York: Hyperion.
Houghton Mifflin. 1996. The American Heritage Book of English Usage: A Practical and Authoritative Guide to Contemporary English. Boston: Houghton Mifflin.
O’Conner, Patricia. 2010. Woe Is I: The Grammarphobe’s Guide to Better English in Plain English, 3rd ed. New York: Penguin Publishing Group.
Tarshis, Barry. 1998. How to Be Your Own Best Editor: The Toolkit for Everyone Who Writes. New York: Three Rivers Press.
Williams, Joseph, and Joseph Bizup. 2017. Style: Lessons in Clarity and Grace, 12th ed. Boston: Pearson.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 4.0 License.
You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill
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To combine two individual words (e.g., a noun and a verb or an adjective and a noun) into an acceptable word combination, you should be aware of the English word combination constraints of words. This means that a particular adjective can modify only a particular group of nouns, or a particular noun can combine with a restricted set of verbs, or a particular adverb can combine with only a particular group of verbs. For example, in English, the noun «knowledge» can combine with such verbs as «have/gain/acquire/show,» while it cannot combine with the verb «learn» as it does in Chinese. This can be explained in the following way. In Chinese, the abstract concept of knowledge is associated with the everyday experience that people have with academic subjects like math, chemistry, or biology that they learn. However, English speakers talk about knowledge as if it were a car or a house that they have, gain, or show.
Study similar examples of differences in the combinatorial constraints between Chinese and English.
Advancements and Achievements
Chinese
ADVANCEMENT/ACHIEVEMENTS ARE DESIRABLE OBJECTS
get/take the advancement/achievements
English
ADVANCEMENT/ACHIEVEMENTS ARE CREATED OBJECTS
make an advancement/achievements
Discrimination
Chinese
DISCRIMINATION IS A DESIRABLE OBJECT
get discrimination
English
DISCRIMINATION IS AN UNPLEASANT ENTITY
experience/face/end/outlaw discrimination
Health and Emotion
Chinese
HEALTH/EMOTION/ONE’S CHARACTER IS AN OBJECT RETAINED IN ONE’S POSSESSION
keep a good mood/health/happy/one’s original character
English
HEALTH/EMOTION/ONE’S CHARACTER IS A CONTAINER
be in a mood/good/bad health
Abilities
Chinese
ABILITIES/ONE’S CHARACTER IS OBJECT(S) REQUIRING MAINTENANCE
polish capabilities/one’s character
English
ABILITIES/ONE’S CHARACTER IS A CONTAINER
behaving in character; his rudeness was completely out of character
Financial and Social Pressure
Chinese
FINANCIAL/SOCIAL PRESSURE/INFLUENCE/CONVENIENCE IS A TRANSFERABLE OBJECT
give/bring/obtain pressure/habits/effects/ influence/convenience
English
FINANCIAL/SOCIAL PRESSURE IS THE FORCE OF A HEAVY OBJECT LOCATED ON SOMEBODY
put, place, exert pressure
INFLUENCE IS A FORCE
exert influence on; have a direct/profound/strong influence on somebody/something
CONVENIENCE IS AN OBJECT MADE AVAILABLE TO OTHERS
provide convenience
Examples
Study these examples.
- The tuition in the US is more expensive than in China, which will give my parents some financial pressure. (incorrect)
- The tuition in the US is more expensive than in China, which will put some financial pressure on my parents. (correct)
American speakers talk about «some financial pressure» the same way as they talk about an object (e.g., a 65-kilogram bag) that is so heavy that an individual can only carry it on the back/shoulders rather than a small and light object, e.g., a book or flowers that can be handed to an individual.
- The negative side effects that the GMO technology brings to us still cannot be ignored. (incorrect)
- The negative side effects that the GMO technology produces still cannot be ignored. (correct)
American speakers talk about effects the same way as they talk about objects that can be pressed into different shapes, e.g., metal can be shaped into a fork or a spoon rather than objects that can be transferred from one place to another (e.g., a book or a laptop).
Practice
Correct the following.
- Opponents argue that the development in technology brings people many bad habits and causes some dangerous consequences.
- However, when cell phone gives people some convenience, it also brings bad influence to people especially for students.
- As an international student, I came to the USA to learn knowledge here.
- All of these innovations improve the quality of life and take the advancement of our civilization.
- People who do not have a good appearance will get discrimination in the society.