Word as image book

Customer image

5.0 out of 5 stars

Just your type


Reviewed in the United States on January 23, 2015


The rules are simple: Use only bits of letters to create a word’s visual meaning. There are some wonderful examples here, who would have thought that ISRAEL and PALESTINE could be created by combining the letters in blue and dark orange or Good with the d becoming a thumbs up symbol. Ji Lee has about a hundred examples in this small square book.Not exactly a new idea though, New York designers Ivan Chermayeff and Tom Geismar created a little book in 1959 called ‘watching words move’ with the same idea but they only using one typeface and size. Their book had examples like sawwww, f1rst, +dd, mamMoth, nO!se, ?uestion (it was republished in 2006 by Chronicle Books ISBN 9780811852142).Anyone who picks up this book will be intrigued the wordplay and nicely Ji Lee provides a few pages of guidance at the back of the book to kick-start your creative thoughts to do your own ideas.

Reviews with images


Top reviews from the United States

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Reviewed in the United States on April 2, 2016

Clever, smart, fantastic.
This is one of those unique books, it’s quite simple but also quite is a work of pure imagination in letters and colors. Just with the tools we have, letters and numbers, there are also a tutorial and examples to play with the words with the innocence we had when children. Ji Lee express so much in a way that almost feels poetic..
Then only thing I would like to improve would be the binding of the book as some images are meant to be read as a two-page spread but it’s a bit hard open the pages. But it’s a minor issue, it’s quite little, portable and fast to read, I warmly can recommend it.

Reviewed in the United States on April 24, 2013

Okay, so here’s another book that I bought with the intention of giving it as a gift. I was going to give it to my daughter, Caroline, who loves words as much as I do. She’s a reader and a writer.
I got such a kick out of this book and had so much fun with it that I’m not sure I can part with it. I might just keep it at my house and entice my daughter back home for a visit — or 30 — to read this book.
I love this book. It’s great fun and I admire the creative effort. It’s an example of thinking way outside the box. I’m a big fan of all things outside that damned box.
Thanks, Ji Lee.
Marcianne Waters

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Reviewed in the United States on November 19, 2011

Wow — what a creative mind Ji Lee has! This book is so much fun to page through; each turn revealing another flash of brilliance. I only wish I could share the entire book with my 8-year-old, but I don’t feel like explaining the meaning of the word «condom» to him at this point. Other parents may object to the «homosexual» page. Other than those, the book is entertaining for the whole family — from beginning readers to old and jaded ones. Love it!

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Reviewed in the United States on April 3, 2014

It’s little more than a collection of clever word-puns, but I and my family enjoyed it thoroughly. My kids really appreciated the section at the end of the book that suggests ways of creating your own word-images. it’s not great literature, just what it says on the cover— «Word as Image»

Reviewed in the United States on October 14, 2011

This work is fantastic. Kudos to the author and his typography instructor for the brilliant exercise and result.

FWIW, I bought the book from the iPad Kindle app and it works perfectly. Figured this should be mentioned in response to experiences of an earlier reviewer.

Reviewed in the United States on February 16, 2013

I first saw an animated video on the Internet for most of the contents of this book. It was great fun, but I like the book even better. The whimsey and clever ideas on each page constantly entertain me and my friends.

Reviewed in the United States on February 5, 2014

MAAAAAAAN if ur contemplating of whether you should buy it, OF COURSE YOU SHOULD!!!
It is zoo cute and whimsical. The color is so nice too.
Just get it, buff said

Reviewed in the United States on October 15, 2014

Fun. Pretty much design doodles + eye candy.

Still worth the minutes it takes to read and enjoy.

Top reviews from other countries

5.0 out of 5 stars

Just your type

Reviewed in the United Kingdom on January 23, 2015

The rules are simple: Use only bits of letters to create a word’s visual meaning. There are some wonderful examples here, who would have thought that ISRAEL and PALESTINE could be created by combining the letters in blue and dark orange or Good with the d becoming a thumbs up symbol. Ji Lee has about a hundred examples in this small square book.

Not exactly a new idea though, New York designers Ivan Chermayeff and Tom Geismar created a little book in 1959 called ‘watching words move’ with the same idea but they only using one typeface and size. Their book had examples like sawwww, f1rst, +dd, mamMoth, nO!se, ?uestion (it was republished in 2006 by Chronicle Books ISBN 9780811852142).

Anyone who picks up this book will be intrigued the wordplay and nicely Ji Lee provides a few pages of guidance at the back of the book to kick-start your creative thoughts to do your own ideas.

Customer image

5.0 out of 5 stars

Just your type


Reviewed in the United Kingdom on January 23, 2015


The rules are simple: Use only bits of letters to create a word’s visual meaning. There are some wonderful examples here, who would have thought that ISRAEL and PALESTINE could be created by combining the letters in blue and dark orange or Good with the d becoming a thumbs up symbol. Ji Lee has about a hundred examples in this small square book.

Not exactly a new idea though, New York designers Ivan Chermayeff and Tom Geismar created a little book in 1959 called ‘watching words move’ with the same idea but they only using one typeface and size. Their book had examples like sawwww, f1rst, +dd, mamMoth, nO!se, ?uestion (it was republished in 2006 by Chronicle Books ISBN 9780811852142).

Anyone who picks up this book will be intrigued the wordplay and nicely Ji Lee provides a few pages of guidance at the back of the book to kick-start your creative thoughts to do your own ideas.

4.0 out of 5 stars

Pre owned

Reviewed in the United Kingdom on July 7, 2021

Could’ve been clearer that I was getting a pre owned book and not a new one

5.0 out of 5 stars

excellent ideas

Reviewed in the United Kingdom on December 4, 2011

This book is a must have book specially when you are studying IDEAD IN CONTEXT in college.I saw the trailer and was impressed how simple and creatively you can use words/typography to show images..excellent work,excellent glossy paper,pocket size and cheap.waiting more from this writer/designer.

2 people found this helpful


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5.0 out of 5 stars

Word as image

Reviewed in the United Kingdom on July 25, 2013

This is a great book and arrived in brilliant condition. Definitely worth buying if you are doing animation or graphic design at University.

5.0 out of 5 stars

Funny, instructive, creative

Reviewed in the United Kingdom on December 3, 2012

I had no idea I was going to have such a very good time reading this; i had come accross ‘the video version’ on you tube, and that was the reason why I ordered the book; I was not disappointed at all……

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Penguin, 28 мая 2013 г.Всего страниц: 208

1 Отзыв

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Challenge: Create an image out of a word, using only the letters in the word itself.
Rule: Use only the graphic elements of the letters without adding outside elements.

Enhanced with entertaining and surprising animations for each word, Word as Image invites you to see letters beyond their utilitarian dullness. It’s about discovering the magic behind the unique shapes and infinite possibilities of letters and words. This fully animated enhanced edition showcases nearly 100 of Ji Lee’s head-scratching word images, along with tips to help you create your own and share them at www.wordasimage.com.

Word as Image invites you to see letters beyond their utilitarian dullness. It’s about discovering the magic behind the unique shapes and infinite possibilities of letters and words. This book showcases nearly 100 of Ji Lee’s head-scratching word images, along with tips to help you create your own and share them at www.wordasimage.com.

    GenresArt Design

208 pages, Paperback

First published October 1, 2011



About the author

Born in Seoul, Korea, and raised in São Paulo, Brazil, Ji Lee studied design at Parsons School of Design. He currently works as the Creative Director at Google Creative Lab in New York and teaches design at School of Visual Arts. In the past, Lee has worked as the branding director at Droga5 and art director at Saatchi & Saatchi. Ji Lee is the founder of the widely publicized Bubble Project and the author of two books: Talk Back: The Bubble Project and Univers Revolved: a 3-Dimensional Alphabet. Lee has given numerous lectures, including Harvard University, MIT and MoMA. Lee’s work has appeared in ABC World News, The New York Times, Newsweek, The Guardian, WIRED among others.



Displaying 1 — 5 of 5 reviews

Profile Image for Dianna.

138 reviews3 followers

December 29, 2020

all of my former and future students say thank you mr. lee for coming up with the concept behind your favorite warm up activity (and then thank *his* teacher for giving him the idea)

(they will never read this review lol)


January 7, 2013

I loved figuring out every puzzle. These kinds of image and wordplays really stick in my mind. I wonder if that is the case for most people? I think it is, which is why this kind of a game is conducive to creating memorable advertising or logos. This book definitely makes me want to do my own version of word as image making. Maybe words of a particular kind, for example related to yoga — or to emotions.

You feel kind of clever when you figure out each picture after picture. That’s kind of genius, and that is the whole point of making logos or ads that have puzzles to them. People naturally try to figure them out, enjoy the game of it, and feel good once they have. Also, they seem to unforgettable. Litterally, you can’t forget them.

It’s not an amazing book, but it’s perfect in its way for what it sets out to do. Each of the puzzles is perfect! That’s their success of course. Not too hard, but not too easy. Just a few seconds maybe. Such a great exercise.

    design-shelf

Profile Image for Rachel.

263 reviews9 followers

August 30, 2014

Boo.
These are the most uninspired images of words I’ve seen. The author chooses ridiculously obvious graphics that do not add illumination. «Protest» with placards for the «Ts, two dark circles for «blind». Worse than student work.


Profile Image for Francesca.

56 reviews

April 13, 2017

Really awesome visual inspiration for the uneducated designer I am. It’s a good exercise what Lee presents and even tells you (in as little words possible) how to do it yourself. Not bad for an afternoon of wander.

Displaying 1 — 5 of 5 reviews



FTM
19 окт 2011 в 20:56

Слово — картинка

Время на прочтение
1 мин

Количество просмотров 1.3K

Как можно превратить слово в картинку? Об этом повествует книга «Word as Image» от Ji Lee, бывшего креативного директора Google Creative Labs. В книге представлено более 100 способов такого превращения. Книгу можно приобрести на Amazon, как источник вдохновения. Я думаю, must have для художников логотипов, о чем повествует промо-ролик (почему-то не встраивается в топик).

October 19 2011, 16:05

Category:

  • Литература
  • Cancel

В своей книге, так же как и в ролике ее продвигающем, бывший креативный директор Google Creative Labs автор и дизайнер Ji Lee демонстрирует, как можно превратить слово в картинку, используя только графические элементы букв.

http://img-fotki.yandex.ru/get/5815/130422193.41/0_6a51f_1a6bf464_orig

В книге Ji Lee «Word as Image» представлено более 100 иллюстраций на тему превращения слова в образ

Добавить данный пост в такие социальные сети как:

            

ПРОГУЛКА ПО ЖУРНАЛУ

90 Animated Words



    • 4.5 • 23 Ratings
    • $9.99
    • $9.99

Publisher Description

Challenge: Create an image out of a word, using only the letters in the word itself.
Rule: Use only the graphic elements of the letters without adding outside elements.
Enhanced with entertaining and surprising animations for each word, Word as Image invites you to see letters beyond their utilitarian dullness. It’s about discovering the magic behind the unique shapes and infinite possibilities of letters and words. This fully animated enhanced edition showcases nearly 100 of Ji Lee’s head-scratching word images, along with tips to help you create your own and share them at www.wordasimage.com.

  • GENRE

    Professional & Technical

    RELEASED

    2013

    May 28

    LANGUAGE

    EN

    English

    LENGTH

    208

    Pages

    PUBLISHER

    Penguin Publishing Group

    SELLER

    PENGUIN GROUP USA, INC.

    SIZE

    28.9

    MB

    Customer Reviews




    kizoajck

    ,

    03/18/2021

    All Words Come To Life!




    KP$009

    ,

    09/20/2020

    Best Book Ever!!!

    Words cannot describe how much I’ve been waiting to get this book! Even though I’ve seen most of the E-book, it inspired many people (including me)! I recommend this book to those who are good with English and know Pop Culture very well (Marilyn, Dali, Van Gogh, etc.)! We need more books like these!




    ancalagon1967

    ,

    01/06/2014

    Awesome

    From IDEA to THE END this book is awesome!

    More Books by Ji Lee

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