How to use the word them in a sentence

Examples of how to use the word “them” in a sentence. How to connect “them” with other words to make correct English sentences.

them (n, pro): used, usually as the object of a verb or preposition, to refer to people, things, animals, situations, or ideas that have already been mentioned

Use “them” in a sentence

All of them are very poor.
A hotel room is being prepared for them.
You are the only one who can protect them.
All our dreams can come true if we have the courage to pursue them.
I haven’t seen them recently.
I don’t see any relation between them.
No one can separate them.
I need a sharp knife to cut them out.
There’s a slight difference between them.
She stepped aside to let them pass.
I wrote to them last month and I’m still waiting for a reply.
I don’t know either of them.
I invited them to the party.

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Nouns are people, places, or things. People, places and things can all either perform actions, or receive actions that are performed by someone else. In grammar, something that performs an action is called a subject, while something that receives an action is called an object.

Pronouns can replace nouns in sentences, which is useful when you want to avoid using the same word several times in the same sentence. Like nouns, pronouns can also be subjects or objects.

English has specific pronouns for each of these grammatical cases, like they and them. These pronouns mean almost exactly the same thing, but are not interchangeable since one is an object pronoun, and the other a subject pronoun.

What is the Difference Between They and Them?

In this post, I will compare they vs. them. I will show you example sentences for each of these words, so you can see them in context.

I will also use a memory tool that can also help you decide whether you need to use them or they in any given sentence.

When to Use They

they versus them Is they a pronoun? Yes, they is a pronoun. Specifically, it is a third-person plural subject pronoun. It refers to a group of two or more people.

They is nongendered; it can refer to any combination of more than two people.

For example,

  • I tried to tell the Cleveland fans that their team would lose, but they wouldn’t listen.
  • After you go on enough first dates with different people, they all start to blend together.
  • At the same time, they talked up their own digital chops, as well as partnerships with and investments in digital companies. –The Wall Street Journal

As I mentioned above, pronouns replace nouns in sentences. They is a subject pronoun, so it replaces the subject of a sentence.

In the first example above, they replaces Cleveland fans in the second clause, where it functions as the subject of the verb phrase wouldn’t listen.

In the second example, they replaces people, which is the subject of the verb start.

When to Use Them

Definition of them definition and definition of they definitionIs them a pronoun? Yes, them is also a pronoun, specifically a third person plural object pronoun. Like they, it refers to a group of more than two people. It is nongendered, as well.

Unlike they, however, them is an object pronoun. It replaces nouns that are the objects of sentences.

See the examples below,

  • The British fought valiantly while arrows rained down on them from the French castle.
  • Jennifer and Clara become annoyed when Angus tries to do their work for them.
  • When we always yield to our children’s wants, we rob them of the opportunity to find solutions by adapting what they already have. –The New York Post

In the first example, them replaces the British as the object of the verb rained. In the second example, them replaces Jennifer and Clara as the object of the verb tries.

Trick to Remember the Difference

Define them and define theyThem and they are both third person plural pronouns. Knowing which one to use is not always easy if you aren’t well practiced in English writing, but this mnemonic device will help you.

So, let’s go over a trick to remember them vs. they.

  • Them is an object pronoun.
  • They is a subject pronoun.

Them and him, another object pronoun, both end in the letter M. This shared letter can be your clue that them should be used as the object in sentences.

Summary

Is it they or them? You can use pronouns to replace nouns in sentences, making your writing less repetitive.

  • They and them are third person plural pronouns.
  • They is a subject pronoun.

Them is an object pronoun.

Contents

  • 1 What is the Difference Between They and Them?
  • 2 When to Use They
  • 3 When to Use Them
  • 4 Trick to Remember the Difference
  • 5 Summary

Similar words: theme, scheme, the mass of, in the main, all the more, chemistry, chemical, themselves. Meaning: [ðem; ðəm]  pron.1. the objective case of they, used as a direct or indirect object: We saw them yesterday. I gave them the books. 2. Informal. (used instead of the pronoun they in the predicate after the verb to be): It’s them, across the street. It isn’t them. 3. Informal. (used instead of the pronoun their before a gerund): The boys’ parents objected to them hiking without adult supervision. adj. 4. Nonstandard. those: He don’t want them books.. 

1. Coming events cast their shadows before them

2. Fools make feasts and wise men eat them

3. Admonish your friends in private, praise them in public. 

4. Prosperity makes friends and adversity tries them

5. Miracels are to those who believe in them

6. War makes thieves, and peace hangs them

7. Goods are theirs that enjoy them

8. As they sow, so let them reap. 

9. Few rich men own their property.The property owns them

10. You can’t win them all.

11. The remedy for injuries is not to remember them

12. Prosperity gains (or makes) friends, and adversity tries them

13. Truth and roses have thorns about them

14. Do unto others as you would have them do to you. 

15. It is at our mother’s knee that we acquire our noblest and truest and highest , but there is seldom any money in them

16. Only they who fulfill their duty in everday matters will fulfill them on great occasions. 

17. As a modern parent, I know that it’s not how much you give children those counts, it’s the love and attention you shower on them.A caring attitude can not only save you a small fortune, but also even make you feel good about being tight-fisted and offering more care than presents. 

18. Educaton does not mean teaching people to kow what they do not know ; it means teachng them to behave as they do not behave. 

19. Maids want nothing but husbands, but when they have them they want everything. 

20. The laws of Nature, that is to say the laws of God, plainly made every human being a law unto himself, we must steadfastly refuse to obey those laws, and we must as steadfastly stand by the conventions which ignore them, since the statutes furnish us peace, fairly good government and stability, and therefore are better for us than the laws of God, which would soon plunge us into confusion and disorder and anarchy if we should adopt them. 

21. Do not to others what you do not wish them to do to you. 

22. The value of life lies not in the length of days, but in the use we make of them

23. We should so live and labor in our time that what came to us as seed may go to the next generation as blossom, and what came to us as blossom may go to them as fruit. This is what we mean by progress. 

24. Ideals are like the stars — we never reach them, but like mariners, we chart our course by them. 

25. It is with narrow-minded people as with narrow-necked bottle; the less they have in them the more noise they make in pouring out. 

26. Carrion crows bewail the dead sheep and then eat them

27. We must deal with pleasure as we do with honey, only touch them with the tip of the finger, and not with the whole hand for fear of surfeit. 

27. Wish you can benefit from sentencedict.com and make progress everyday!

28. It is said that a cat hath nine lives, yet care would wear them all out. 

29. The only thing wealth does for some people is to make them worry about losing them. 

30. The people who get on in this world are the people who get up and look for circumstances they want, and if they cannot find them, make them. 

Singular they, along with its inflected or derivative forms, them, their, theirs and themselves (also themself, and theirself), is a gender-neutral third-person pronoun. It typically occurs with an unspecified antecedent, in sentences such as:

«Somebody left their umbrella in the office. Could you please let them know where they can get it?»[1]
«My personal rule is to never trust anyone who says that they had a good time in high school.»[2]
«The patient should be told at the outset how much they will be required to pay.»[3]
«But a journalist should not be forced to reveal their sources.»[3]

This use of singular they had emerged by the 14th century,[2] about a century after the plural they. It has been commonly employed in everyday English ever since and has gained currency in official contexts. Singular they has been criticised since the mid-18th century by prescriptive commentators who consider it an error.[4] Its continued use in modern standard English has become more common and formally accepted with the move toward gender-neutral language.[5][6] Though some early-21st-century style guides described it as colloquial and less appropriate in formal writing,[7][8] by 2020 most style guides accepted the singular they as a personal pronoun.[9][10][11][12]

In the early 21st century, use of singular they with known individuals emerged for people who do not identify as male or female, as in, for example, «This is my friend, Jay. I met them at work.»[13] They in this context was named Word of the Year for 2015 by the American Dialect Society,[14] and for 2019 by Merriam-Webster.[15][16][17] In 2020, the American Dialect Society also selected it as Word of the Decade for the 2010s.[18]

Inflected forms and derivative pronounsEdit

Like the «singular you«, «singular they» permits a singular antecedent, but is used with the same verb forms as plural they,[19][20][21] and has the same inflected forms as plural they (i.e. them, their, and theirs),[22] except that in the reflexive form, themself is sometimes used instead of themselves.[23]

Inflected forms of third-person personal pronouns

Pronoun Subjective
(nominative)
Objective
(accusative)
Prenominal possessive
(dependent genitive)
Predicative possessive
(independent genitive)
Reflexive
He He is my son. When my son cries, I hug him. My son tells me his age. If I lose my phone, my son lends me his. My son dresses himself.
She She is my daughter. When my daughter cries, I hug her. My daughter tells me her age. If I lose my phone, my daughter lends me hers. My daughter dresses herself.
Plural they They are my children. When my children cry, I hug them. My children tell me their ages. If I lose my phone, my children lend me theirs. My children dress themselves.
Singular they[24] They are a child. When a child cries, I hug them. A child tells me their age. If I lose my phone, a child lends me theirs. A child dresses themself [or themselves].
Generic he He is a child. When a child cries, I hug him. A child tells me his age. If I lose my phone, a child lends me his. A child dresses himself.
It It is a child. When a child cries, I hug it. A child tells me its age. If I lose my phone, a child lends me its. A child dresses itself.

Themself is attested from the 14th to 16th centuries. Its use has been increasing since the 1970s[25][26] or 1980s,[27] though it is sometimes still classified as «a minority form».[28] In 2002, Payne and Huddleston, in The Cambridge Grammar of the English Language, called its use in standard dialect «rare and acceptable only to a minority of speakers» but «likely to increase with the growing acceptance of they as a singular pronoun».[25] It is useful when referring to a single person of indeterminate gender, where the plural form themselves might seem incongruous, as in:

«It is not an actor pretending to be Reagan or Thatcher, it is, in grotesque form, the person themself.» — Ian Hislop (1984);[29] quoted in Fowler’s[30]

Regional preferencesEdit

The Canadian government recommends themselves as the reflexive form of singular they for use in Canadian federal legislative texts and advises against using themself.[31]

UsageEdit

They with a singular antecedent goes back to the Middle English of the 14th century[32][33] (slightly younger than they with a plural antecedent, which was borrowed from Old Norse in the 13th century),[34] and has remained in use for centuries in spite of its proscription by traditional grammarians beginning in the mid 18th century.[35][36]

Informal spoken English exhibits universal use of the singular they. An examination by Jürgen Gerner of the British National Corpus published in 1998 found that British speakers, regardless of social status, age, sex, or region, used the singular they more often than the gender-neutral he or other options.[37]

Prescription of generic heEdit

Alongside they, it has historically been acceptable to use the pronoun he to refer to an indefinite person of any gender,[38] as in the following:

«If any one did not know it, it was his own fault.» — George Washington Cable, Old Creole Days (1879);[39] quoted by Baskervill & Sewell.[40]
«Every person who turns this page has his own little diary.» — W. M. Thackeray, On Lett’s Diary (1869);[41] quoted in Baskervill & Sewell, An English Grammar.[42]

The earliest known explicit recommendation by a grammarian to use the generic he rather than they in formal English is Ann Fisher’s mid-18th century A New Grammar assertion that «The Masculine Person answers to the general Name, which comprehends both Male and Female; as, any Person who knows what he says.» (Ann Fisher[43] as quoted by Ostade[44])

Nineteenth-century grammarians insisted on he as a gender-neutral pronoun on the grounds of number agreement, while rejecting «he or she» as clumsy,[45] and this was widely adopted: e.g. in 1850, the British Parliament passed an act which provided that, when used in acts of Parliament «words importing the masculine gender shall be deemed and taken to include females».[46][47] Baskervill and Sewell mention the common use of the singular they in their An English Grammar for the Use of High School, Academy and College Class of 1895, but prefer the generic he on the basis of number agreement.

Baskervill gives a number of examples of recognized authors using the singular they, including:

«Every one must judge according to their own feelings.» — Lord Byron, Werner (1823),[48] quoted as «Every one must judge of [sic] their own feelings.»[49]
«Had the Doctor been contented to take my dining tables as any body in their senses would have done …» — Jane Austen, Mansfield Park (1814);[50][49]

It has been argued that the real motivation for promoting the «generic» he was an androcentric world view, with the default sex of humans being male – and the default gender therefore being masculine.[45] There is some evidence for this: Wilson wrote in 1560:

«… let us keepe a naturall order, and set the man before the woman for manners sake». — Wilson, The arte of Rhetorique (1560);[51]
«… the worthier is preferred and set before. As a man is set before a woman …» — Wilson, The arte of Rhetorique (1560);[52]

And Poole wrote in 1646:

«The Masculine gender is more worthy than the Feminine.» — Poole, The English Accidence (1646);[53] cited by Bodine[54]

In spite of continuous attempts on the part of educationalists to proscribe singular they in favour of he, this advice was ignored; even writers of the period continued to use they (though the proscription may have been observed more by American writers).[55][56] Use of the purportedly gender-neutral he remained acceptable until at least the 1960s,[38] though some uses of he were later criticized as being awkward or silly, for instance when referring to:[57]

  • Indeterminate persons of both sexes:
«The ideal that every boy and girl should be so equipped that he shall not be handicapped in his struggle for social progress …» — C. C. Fries, American English Grammar, (1940).[58]
  • Known persons of both sexes:
«She and Louis had a game – who could find the ugliest photograph of himself.» — Joseph P. Lash, Eleanor and Franklin (1971)[59]

Contemporary use of he to refer to a generic or indefinite antecedentEdit

He is still sometimes found in contemporary writing when referring to a generic or indeterminate antecedent. In some cases it is clear from the situation that the persons potentially referred to are likely to be male, as in:

«The patient should be informed of his therapeutic options.» — a text about prostate cancer (2004)[60]

In some cases the antecedent may refer to persons who are only probably male or to occupations traditionally thought of as male:

«It wouldn’t be as if the lone astronaut would be completely by himself.» (2008)[61]
«Kitchen table issues … are ones the next president can actually do something about if he actually cares about it. More likely if she cares about it!» — Hillary Rodham Clinton (2008)[62]

In other situations, the antecedent may refer to an indeterminate person of either sex:

«Now, a writer is entitled to have a Roget on his desk.» — Barzun (1985);[63] quoted in Merriam-Webster’s Concise Dictionary of English Usage[64]
«A Member of Parliament should always live in his constituency.»[65]

In 2010, Choy and Clark still recommend the use of generic he «in formal speech or writing»:[66]

«… when indefinite pronouns are used as antecedents, they require singular subject, object, and possessive pronouns …»
«Everyone did as he pleased»

In informal spoken English, plural pronouns are often used with indefinite pronoun antecedents. However, this construction is generally not considered appropriate in formal speech or writing.

Informal: Somebody should let you borrow their book.
Formal: Somebody should let you borrow his book.»
— Choy, Basic Grammar and Usage[66]

In 2015, Fowler’s Dictionary of Modern English Usage calls this «the now outmoded use of he to mean ‘anyone«,[67] stating:[68]

From the earliest times until about the 1960s it was unquestionably acceptable to use the pronoun he (and him, himself, his) with indefinite reference to denote a person of either sex, especially after indefinite pronouns and determiners such as anybody,  … every, etc., after gender-neutral nouns such as person … [but] alternative devices are now usually resorted to. When a gender-neutral pronoun or determiner … is needed, the options usually adopted are the plural forms they, their, themselves, etc., or he or she (his or her, etc.)

In 2016, Garner’s Modern English calls the generic use of masculine pronouns «the traditional view, now widely assailed as sexist».[69]

The rise of gender-neutral languageEdit

The earliest known attempt to create gender-neutral pronouns dates back to 1792, when Scottish economist James Anderson advocated for an indeterminate pronoun «ou».[70]

In 1808, poet Samuel Taylor Coleridge suggested «it» and «which» as neutral pronouns for the word «Person»:[71][72]

In the second half of the 20th century, people expressed more widespread concern at the use of male-oriented language.[73] This included criticism of the use of man as a generic term to include men and women and of the use of he to refer to any human, regardless of sex (social gender).[74]

It was argued that he could not sensibly be used as a generic pronoun understood to include men and women. William Safire in his On Language column in The New York Times approved of the use of generic he, mentioning the mnemonic phrase «the male embraces the female».[75] C. Badendyck from Brooklyn wrote to the New York Times in a reply:[76]

The average American needs the small routines of getting ready for work. As he shaves or blow-dries his hair or pulls on his panty-hose, he is easing himself by small stages into the demands of the day.

By 1980, the movement toward gender-neutral language had gained wide support, and many organizations, including most publishers, had issued guidelines on the use of gender-neutral language,[73] but stopped short of recommending they to be third-person singular with a non-indeterminate, singular antecedent.[citation needed]

Contemporary usageEdit

The use of masculine generic nouns and pronouns in written and spoken language has decreased since the 1970s.[77]
In a corpus of spontaneous speech collected in Australia in the 1990s, singular they had become the most frequently used generic pronoun (rather than generic he or he or she).[77] Similarly, a study from 2002 looking at a corpus of American and British newspapers showed a preference for they to be used as a singular epicene pronoun.[78]

The increased use of singular they may owe in part to an increasing desire for gender-neutral language. A solution in formal writing has often been to write «he or she», or something similar, but this is often considered awkward or overly politically correct, particularly when used excessively.[79][80] In 2016, the journal American Speech published a study by Darren K. LaScotte investigating the pronouns used by native English speakers in informal written responses to questions concerning a subject of unspecified gender, finding that 68% of study participants chose singular they to refer to such an antecedent. Some participants noted that they found constructions such as «he or she» inadequate as they do not include people who identify as neither male nor female.[81]

They in this context was named Word of the Year for 2019 by Merriam-Webster[15][16][17] and for 2015 by the American Dialect Society.[14] On January 4, 2020, the American Dialect Society announced they had crowned they, again in this context, Word of the Decade for the 2010s.[18]

Use with a pronoun antecedentEdit

The singular antecedent can be a pronoun such as someone, anybody, or everybody, or an interrogative pronoun such as who:

  • With somebody or someone:
«I feel that if someone is not doing their job it should be called to their attention.» — an American newspaper (1984); quoted by Fowler.[82]
  • With anybody or anyone:
«If anyone tells you that America’s best days are behind her, then theyre looking the wrong way.» President George Bush, 1991 State of the Union Address;[83] quoted by Garner[84]
«Anyone can set themselves up as an acupuncturist.» — Sarah Lonsdale «Sharp Practice Pricks Reputation of Acupuncture». Observer 15 December 1991, as cited by Garner[84]
«If anybody calls, take their name and ask them to call again later.» Example given by Swan[1]
«It will be illegal for anyone to donate an organ to their wife, husband, adopted child, adopted parent or close friend.» [85][a]
  • With nobody or no one:
«No one put their hand up.» Example given by Huddleston et al.[86]
«No one felt they had been misled.» Example given by Huddleston et al.[3]
  • With an interrogative pronoun as antecedent:
«Who thinks they can solve the problem?». Example given by Huddleston et al.; The Cambridge Grammar of the English language.[87]
  • With everybody, everyone, etc.:
«Everyone promised to behave themselves.» Example given by Huddleston et al.[3]
Notional plurality or pairwise relationshipsEdit

Although the pronouns everybody, everyone, nobody, and no one are singular in form and are used with a singular verb, these pronouns have an «implied plurality» that is somewhat similar to the implied plurality of collective or group nouns such as crowd or team,[b] and in some sentences where the antecedent is one of these «implied plural» pronouns, the word they cannot be replaced by generic he,[89] suggesting a «notional plural» rather than a «bound variable» interpretation (see § Grammatical and logical analysis, below). This is in contrast to sentences that involve multiple pairwise relationships and singular they, such as:

«Everyone loves their mother.»[90]
«‘I never did get into that football thing’, she said after everyone returned to their seat.»[91]
«Everyone doubts themselves/themself at one time or another.»

There are examples where the antecedent pronoun (such as everyone) may refer to a collective, with no necessary implication of pairwise relationships. These are examples of plural they:

«At first everyone in the room was singing; then they began to laugh.» Example given by Kolln.[89]
«Everybody was crouched behind the furniture to surprise me, and they tried to. But I already knew they were there.» Example given by Garner.[92]
«Nobody was late, were they?» Example given by Swan.[1]

Which are apparent because they do not work with a generic he or he or she:

«At first everyone in the room was singing; then he or she began to laugh.» Example given by Kolln.[89]
«Everybody was crouched behind the furniture to surprise me, and he tried to. But I already knew he was there.»
«Nobody was late, was he

In addition, for these «notional plural» cases, it would not be appropriate to use themself instead of themselves as in:

«Everybody was crouched behind the furniture to surprise me, but they instead surprised themself

Use with a generic noun as antecedentEdit

The singular antecedent can also be a noun such as person, patient, or student:

  • With a noun (e.g. person, student, patient) used generically (e.g. in the sense of any member of that class or a specific member unknown to the speaker or writer)
«cognitive dissonance: «a concept in psychology [that] describes the condition in which a person’s attitudes conflict with their behaviour». — Macmillan Dictionary of Business and Management (1988), as cited by Garner.[84]
«A starting point would be to give more support to the company secretary. They are, or should be, privy to the confidential deliberations and secrets of the board and the company. — Ronald Severn. «Protecting the Secretary Bird». Financial Times, 6 January 1992; quoted by Garner.[84]
  • With representatives of a class previously referred to in the singular
«I had to decide: Is this person being irrational or is he right? Of course, they were often right.» — Robert Burchfield in U.S. News & World Report 11 August 1986, as cited in Merriam-Webster’s Concise Dictionary of English Usage[64]

Even when referring to a class of persons of known sex, they is sometimes used:[93]

«I swear more when I’m talking to a boy, because I’m not afraid of shocking them«. From an interview.[1]
«No mother should be forced to testify against their child».

They may also be used with antecedents of mixed genders:

«Let me know if your father or your mother changes their mind.» Example given by Huddleston et al.[3]
«Either the husband or the wife has perjured themself.» Here themself might be acceptable to some, themselves seems less acceptable, and himself is unacceptable. Example given by Huddleston et al.[3]

Even for a definite known person of known sex, they may be used in order to ignore or conceal the sex.

«I had a friend in Paris, and they had to go to hospital for a month.» (definite person, not identified)[1]

The word themself is also sometimes used when the antecedent is known or believed to be a single person:

«Someone has apparently locked themself in the office.»[acceptability questionable][3]

Use for specific, known people, including non-binary peopleEdit

Known individuals may be referred to as they if the individual’s gender is unknown to the speaker.[94][95]

A known individual may also be referred to as they if the individual is non-binary or genderqueer and considers they and derivatives as appropriate pronouns.[94][95] Several social media applications permit account holders to choose to identify their gender using one of a variety of non-binary or genderqueer options,[96] such as genderfluid, agender, or bigender, and to designate pronouns, including they/them, which they wish to be used when referring to them.[97] Explicitly designating one’s pronouns as they/them increases the chance that people will interpret «they» as singular.[98] Though «singular they» has long been used with antecedents such as everybody or generic persons of unknown gender, this use, which may be chosen by an individual, is recent.[99] The earliest recorded usage of this sense documented by the Oxford English Dictionary is in a tweet from 2009;[100][101] the journal American Speech documents an example from 2008 in an article in the journal Women’s Studies Quarterly.[102] As of 2020, singular they is the most popular pronoun set used by non-binary people. Approximately 80% consider it appropriate for themselves.[103][104]

The singular they in the meaning «gender-neutral singular pronoun for a known person, as a non-binary identifier»[105] was chosen by the American Dialect Society as their «Word of the Year» for 2015.[99] In 2016, the American Dialect Society wrote:

«While editors have increasingly moved to accepting singular they when used in a generic fashion, voters in the Word of the Year proceedings singled out its newer usage as an identifier for someone who may identify as non-binary in gender terms.»[106]

The vote followed the previous year’s approval of this use by The Washington Post style guide, when Bill Walsh, the Posts copy editor, said that the singular they is «the only sensible solution to English’s lack of a gender-neutral third-person singular personal pronoun».[107]

In 2019, the non-binary they was added to Merriam-Webster’s dictionary.[108][109][110]

The first non-binary main character on North American television appeared on the Showtime drama series Billions in 2017, with Asia Kate Dillon playing Taylor Mason.[111][112] Both actor and character use singular they.

Acceptability and prescriptive guidanceEdit

Though both generic he and generic they have long histories of use, and both are still used, both are also systematically avoided by particular groups.[113]

Style guides that avoid expressing a preference for either approach sometimes recommend recasting a problem sentence, for instance replacing generic expressions with plurals to avoid the criticisms of either party.

The use of singular they may be more accepted in British English than in American English,[114] or vice versa.[115]

Usage guidance in American style guidesEdit

Garner’s Modern American UsageEdit

Garner’s Modern American Usage (2nd ed., 2003) recommends cautious use of singular they, and avoidance where possible because its use is stigmatized.

«Where noun–pronoun disagreement can be avoided, avoid it. Where it can’t be avoided, resort to it cautiously because some people will doubt your literacy …»[116]

Garner suggests that use of singular they is more acceptable in British English:

«Speakers of AmE resist this development more than speakers of BrE, in which the indeterminate they is already more or less standard.»[114]

and apparently regrets the resistance by the American language community:

«That it sets many literate Americans’ teeth on edge is an unfortunate obstacle to what promises to be the ultimate solution to the problem.»[114]

He regards the trend toward using singular they with antecedents like everybody, anyone and somebody as inevitable:

«Disturbing though these developments may be to purists, they’re irreversible. And nothing that a grammarian says will change them.»[117]

The Chicago Manual of StyleEdit

In the 14th edition (1993) of The Chicago Manual of Style, the University of Chicago Press explicitly recommended using singular they and their, noting a «revival» of this usage and citing «its venerable use by such writers as Addison, Austen, Chesterfield, Fielding, Ruskin, Scott, and Shakespeare.»[118]
From the 15th edition (2003), this was changed. In Chapter 5 of the 17th edition (2017), now written by Bryan A. Garner, the recommendations are:[119]

Normally, a singular antecedent requires a singular pronoun. But because he is no longer universally accepted as a generic pronoun referring to a person of unspecified gender, people commonly (in speech and in informal writing) substitute the third-person-plural pronouns they, them, their, and themselves (or the nonstandard singular themself). While this usage is accepted in those spheres, it is only lately showing signs of gaining acceptance in formal writing, where Chicago recommends avoiding its use. When referring specifically to a person who does not identify with a gender-specific pronoun, however, they and its forms are often preferred.

The American Heritage Book of English Usage (1996)Edit

According to The American Heritage Book of English Usage and its usage panel of selected writers, journalism professors, linguists, and other experts, many Americans avoid use of they to refer to a singular antecedent out of respect for a «traditional» grammatical rule, despite use of singular they by modern writers of note and mainstream publications:[120]

Most of the Usage Panel rejects the use of they with singular antecedents as ungrammatical, even in informal speech. Eighty-two percent find the sentence The typical student in the program takes about six years to complete their course work unacceptable … panel members seem to make a distinction between singular nouns, such as the typical student and a person, and pronouns that are grammatically singular but semantically plural, such as anyone, everyone and no one. Sixty-four percent of panel members accept the sentence No one is willing to work for those wages anymore, are they?

Publication Manual of the American Psychological AssociationEdit

The 7th edition of the American Psychological Association’s Publication Manual, released in October 2019, advises using singular «they» when gender is unknown or irrelevant, and gives the following example:[121]

For instance, rather than writing «I don’t know who wrote this note, but he or she has good handwriting,» you might write something like «I don’t know who wrote this note, but they have good handwriting.»

APA style also endorses using they/them if it is someone’s (for example, a non-binary person’s) preferred pronoun set.[122]

Strunk & White’s The Elements of StyleEdit

William Strunk Jr. & E. B. White, the original authors of The Elements of Style, found use of they with a singular antecedent unacceptable and advised use of the singular pronoun (he). In the 3rd edition (1979), the recommendation was still:[123]

They. Not to be used when the antecedent is a distributive expression, such as each, each one. everybody, every one, many a man. Use the singular pronoun. … A similar fault is the use of the plural pronoun with the antecedent anybody, anyone, somebody, someone ….

The assessment, in 1979, was:[123]

The use of he as pronoun for nouns embracing both genders is a simple, practical convention rooted in the beginnings of the English language. He has lost all suggestion of maleness in these circumstances. … It has no pejorative connotation; it is never incorrect.

In the 4th edition (2000), use of singular they was still proscribed against, but use of generic he was no longer recommended.[124]

Joseph M. Williams’s The Basics of Clarity and Grace (2009)Edit

Joseph M. Williams, who wrote a number of books on writing with «clarity and grace», discusses the advantages and disadvantages of various solutions when faced with the problem of referring to an antecedent such as someone, everyone, no one or a noun that does not indicate gender and suggests that this will continue to be a problem for some time. He «suspect[s] that eventually we will accept the plural they as a correct singular» but states that currently «formal usage requires a singular pronoun».[125]

The Little, Brown Handbook (1992)Edit

According to The Little, Brown Handbook, most experts – and some teachers and employers – find use of singular they unacceptable:

Although some experts accept they, them, and their with singular indefinite words, most do not, and many teachers and employers regard the plural as incorrect. To be safe, work for agreement between singular indefinite words and the pronouns that refer to them ….

It recommends using he or she or avoiding the problem by rewriting the sentence to use a plural or omit the pronoun.[126]

Purdue Online Writing LabEdit

The Purdue Online Writing Lab (OWL) states that «grammar shifts and changes over time», that the use of singular they is acceptable,[127] and that singular «they» as a replacement for «he» or «she» is more inclusive:

When individuals whose gender is neither male nor female (e.g. nonbinary, agender, genderfluid, etc.) use the singular they to refer to themselves, they are using the language to express their identities. Adopting this language is one way writers can be inclusive of a range of people and identities.

— Purdue Writing Lab

The Washington PostEdit

The Washington Post’s stylebook, as of 2015, recommends trying to «write around the problem, perhaps by changing singulars to plurals, before using the singular they as a last resort» and specifically permits use of they for a «gender-nonconforming person».[94]

Associated Press StylebookEdit

The Associated Press Stylebook, as of 2017, recommends: «They/them/their is acceptable in limited cases as a singular and-or gender-neutral pronoun, when alternative wording is overly awkward or clumsy. However, rewording usually is possible and always is preferable.»[128]

The Handbook of Nonsexist WritingEdit

In The Handbook of Nonsexist Writing, Casey Miller and Kate Swift accept or recommend singular uses of they in cases where there is an element of semantic plurality expressed by a word such as «everyone» or where an indeterminate person is referred to, citing examples of such usage in formal speech.[129] They also suggest rewriting sentences to use a plural they, eliminating pronouns, or recasting sentences to use «one» or (for babies) «it».[130]

Usage guidance in British style guidesEdit

In the first edition of A Dictionary of Modern English Usage (published in 1926) use of the generic he is recommended.[131] It is stated that singular they is disapproved of by grammarians. Numerous examples of its use by eminent writers in the past are given, but it is stated that «few good modern writers would flout [grammarians] so conspicuously as Fielding and Thackeray», whose sentences are described as having an «old-fashioned sound».[132]

The second edition, Fowler’s Modern English Usage (edited by Sir Ernest Gowers and published in 1965) continues to recommend use of the generic he; use of the singular they is called «the popular solution», which «sets the literary man’s teeth on edge».[133] It is stated that singular they is still disapproved of by grammarians but common in colloquial speech.[134]

According to the third edition, The New Fowler’s Modern English Usage (edited by Robert Burchfield and published in 1996) singular they has not only been widely used by good writers for centuries, but is now generally accepted, except by some conservative grammarians, including the Fowler of 1926, who, it is argued, ignored the evidence:

Over the centuries, writers of standing have used they, their, and them with anaphoric reference to a singular noun or pronoun, and the practice has continued in the 20C. to the point that, traditional grammarians aside, such constructions are hardly noticed any more or are not widely felt to lie in a prohibited zone. Fowler (1926) disliked the practice … and gave a number of unattributed «faulty’ examples … The evidence presented in the OED points in another direction altogether.[135]

The Complete Plain Words was originally written in 1948 by Ernest Gowers, a civil servant, in an attempt by the British civil service to improve «official English». A second edition, edited by Sir Bruce Fraser, was published in 1973. It refers to they or them as the «equivalent of a singular pronoun of common sex» as «common in speech and not unknown in serious writing » but «stigmatized by grammarians as usage grammatically indefensible. The book’s advice for «official writers» (civil servants) is to avoid its use and not to be tempted by its «greater convenience», though «necessity may eventually force it into the category of accepted idiom».[136]

A new edition of Plain Words, revised and updated by Gowers’s great-granddaughter, Rebecca Gowers, was published in 2014.
It notes that singular they and them have become much more widespread since Gowers’ original comments, but still finds it «safer» to treat a sentence like ‘The reader may toss their book aside’ as incorrect «in formal English», while rejecting even more strongly sentences like

«There must be opportunity for the individual boy or girl to go as far as his keenness and ability will take him.»[137]

The Times Style and Usage Guide (first published in 2003 by The Times of London) recommends avoiding sentences like

«If someone loves animals, they should protect them.»

by using a plural construction:

«If people love animals, they should protect them.»

The Cambridge Guide to English Usage (2004, Cambridge University Press) finds singular they «unremarkable»:

For those listening or reading, it has become unremarkable – an element of common usage.[138]

It expresses several preferences.

  • «Generic/universal their provides a gender-free pronoun, avoiding the exclusive his and the clumsy his/her. It avoids gratuitous sexism and gives the statement broadest reference … They, them, their are now freely used in agreement with singular indefinite pronouns and determiners, those with universal implications such as any(one), every(one), no(one), as well as each and some(one), whose reference is often more individual …»[138]

The Economist Style Guide refers to the use of they in sentences like

«We can’t afford to squander anyone’s talents, whatever colour their skin is.»

as «scrambled syntax that people adopt because they cannot bring themselves to use a singular pronoun».[139]

New Hart’s Rules (Oxford University Press, 2012) is aimed at those engaged in copy editing, and the emphasis is on the formal elements of presentation including punctuation and typeface, rather than on linguistic style, although – like The Chicago Manual of Style – it makes occasional forays into matters of usage. It advises against use of the purportedly gender-neutral he, and suggests cautious use of they where he or she presents problems.

… it is now regarded … as old-fashioned or sexist to use he in reference to a person of unspecified sex, as in every child needs to know that he is loved. The alternative he or she is often preferred, and in formal contexts probably the best solution, but can become tiresome or long-winded when used frequently. Use of they in this sense (everyone needs to feel that they matter) is becoming generally accepted both in speech and in writing, especially where it occurs after an indefinite pronoun such as everyone or someone, but should not be imposed by an editor if an author has used he or she consistently.[140]

The 2011 edition of the New International Version Bible uses singular they instead of the traditional he when translating pronouns that apply to both genders in the original Greek or Hebrew. This decision was based on research by a commission that studied modern English usage and determined that singular they (them/their) was by far the most common way that English-language speakers and writers today refer back to singular antecedents such as whoever, anyone, somebody, a person, no one, and the like.»[141]

The British edition of The Handbook of Nonsexist Writing, modified in some respects from the original US edition to conform to differences in culture and vocabulary, preserved the same recommendations, allowing singular they with semantically plural terms like «everyone» and indeterminate ones like «person», but recommending a rewrite to avoid.[130]

Australian usage guidanceEdit

The Australian Federation Press Style Guide for Use in Preparation of Book Manuscripts recommends «gender-neutral language should be used», stating that use of they and their as singular pronouns is acceptable.[142]

Usage guidance in English grammarsEdit

According to A Comprehensive Grammar of the English Language (1985):[115]

The pronoun they is commonly used as a 3rd person singular pronoun that is neutral between masculine and feminine … At one time restricted to informal usage. it is now increasingly accepted in formal usage, especially in [American English].

The Cambridge Grammar of the English Language discusses the prescriptivist argument that they is a plural pronoun and that the use of they with a singular «antecedent» therefore violates the rule of agreement between antecedent and pronoun, but takes the view that they, though primarily plural, can also be singular in a secondary extended sense, comparable to the purportedly extended sense of he to include female gender.[25]

Use of singular they is stated to be «particularly common», even «stylistically neutral» with antecedents such as everyone, someone, and no one, but more restricted when referring to common nouns as antecedents, as in

«The patient should be told at the outset how much they will be required to pay.»[3]
«A friend of mine has asked me to go over and help them …»[25]

Use of the pronoun themself is described as being «rare» and «acceptable only to a minority of speakers», while use of the morphologically plural themselves is considered problematic when referring to someone rather than everyone (since only the latter implies a plural set).[25]

There are also issues of grammatical acceptability when reflexive pronouns refer to singular noun phrases joined by or, the following all being problematic:

«Either the husband or the wife has perjured himself.» [ungrammatical]
«Either the husband or the wife has perjured themselves.» [of questionable grammaticality]
«Either the husband or the wife has perjured themself.» [typically used by only some speakers of Standard English].[25]

On the motivation for using singular they, A Student’s Introduction to English Grammar states:[143]

this avoidance of he can’t be dismissed just as a matter of political correctness. The real problem with using he is that it unquestionably colours the interpretation, sometimes inappropriately … he doesn’t have a genuinely sex-neutral sense.

The alternative he or she can be «far too cumbersome», as in:

«Everyone agreed that he or she would bring his or her lunch with him or her.

or even «flatly ungrammatical», as in

«Everyone’s here, isn’t he or she?[143]

«Among younger speakers», use of singular they even with definite noun-phrase antecedents finds increasing acceptance, «sidestepping any presumption about the sex of the person referred to», as in:

«You should ask your partner what they think.»
«The person I was with said they hated the film.» Example given by Huddleston et al.[143]

Grammatical and logical analysisEdit

Notional agreementEdit

Notional agreement is the idea that some uses of they might refer to a grammatically singular antecedent seen as semantically plural:

«‘Tis meet that some more audience than a mother, since nature makes them partial, should o’erhear the speech.» — Shakespeare, Hamlet (1599);[144] quoted in Merriam-Webster’s Concise Dictionary of English Usage.[57]
«No man goes to battle to be killed.» … «But they do get killed.» — George Bernard Shaw, quoted in Merriam-Webster’s Concise Dictionary of English Usage[57]

According to notional agreement, in the Shakespeare quotation a mother is syntactically singular, but stands for all mothers;[57] and in the Shaw quotation no man is syntactically singular (taking the singular form goes), but is semantically plural (all go [to kill] not to be killed), hence idiomatically requiring they.[145] Such use, which goes back a long way, includes examples where the sex is known, as in the above examples.[146]

DistributionEdit

Distributive constructions apply a single idea to multiple members of a group.
They are typically marked in English by words like each, every and any. The simplest examples are applied to groups of two, and use words like either and or – «Would you like tea or coffee?». Since distributive constructions apply an idea relevant to each individual in the group, rather than to the group as a whole, they are most often conceived of as singular, and a singular pronoun is used:

«England expects that every man will do his duty.» — Nelson (1805, referring to a fleet crewed by male sailors)
«Every dog hath his day.» — John Ray, A Collection of English Proverbs (1670), originally from Plutarch, Moralia, c. 95 AD, regarding the death of Euripides.

However, many languages, including English, show ambivalence in this regard. Because distribution also requires a group with more than one member, plural forms are sometimes used.[c][example needed]

Referential and non-referential anaphorsEdit

The singular they, which uses the same verb form that plurals do, is typically used to refer to an indeterminate antecedent, for example:

«The person you mentioned, are they coming?»

In some sentences, typically those including words like every or any, the morphologically singular antecedent does not refer to a single entity but is «anaphorically linked» to the associated pronoun to indicate a set of pairwise relationships, as in the sentence:[148]

«Everyone returned to their seats.» (where each person is associated with one seat)

Linguists like Steven Pinker and Rodney Huddleston explain sentences like this (and others) in terms of bound variables, a term borrowed from logic. Pinker prefers the terms quantifier and bound variable to antecedent and pronoun.[149] He suggests that pronouns used as «variables» in this way are more appropriately regarded as homonyms of the equivalent referential pronouns.[150]

The following shows different types of anaphoric reference, using various pronouns, including they:

  • Coreferential, with a definite antecedent (the antecedent and the anaphoric pronoun both refer to the same real-world entity):
«Your wife phoned but she didn’t leave a message.»
  • Coreferential with an indefinite antecedent:
«One of your girlfriends phoned, but she didn’t leave a message.»
«One of your boyfriends phoned, but he didn’t leave a message.»
«One of your friends phoned, but they didn’t leave a message.»
  • Reference to a hypothetical, indefinite entity
«If you had an unemployed daughter, what would you think if she wanted to accept work as a mercenary?»
«If you had an unemployed child, what would you think if they wanted to accept work as a mercenary?»
  • A bound variable pronoun is anaphorically linked to a quantifier (no single real-world or hypothetical entity is referenced; examples and explanations from Huddleston and Pullum, The Cambridge Grammar of the English Language[86]):
«No one put their hand up.» [approximately: «There is no person x such that x put xs hand up.»]
«Every car had its windscreen broken.» [approximately: «For every car x, x had xs windscreen broken.»]

Cognitive efficiencyEdit

A study of whether «singular they» is more «difficult» to understand than gendered pronouns found that «singular they is a cognitively efficient substitute for generic he or she, particularly when the antecedent is nonreferential» (e.g. anybody, a nurse, or a truck driver) rather than referring to a specific person (e.g. a runner I knew or my nurse). Clauses with singular they were read «just as quickly as clauses containing a gendered pronoun that matched the stereotype of the antecedent» (e.g. she for a nurse and he for a truck driver) and «much more quickly than clauses containing a gendered pronoun that went against the gender stereotype of the antecedent».[151]

On the other hand, when the pronoun they was used to refer to known individuals («referential antecedents, for which the gender was presumably known», e.g. my nurse, that truck driver, a runner I knew), reading was slowed when compared with use of a gendered pronoun consistent with the «stereotypic gender» (e.g. he for a specific truck driver).[151]

The study concluded that «the increased use of singular they is not problematic for the majority of readers».[151]

Comparison with other pronounsEdit

The singular and plural use of they can be compared with the pronoun you, which had been both a plural and polite singular, but by about 1700 replaced thou for singular referents.[138] For «you», the singular reflexive pronoun («yourself») is different from its plural reflexive pronoun («yourselves»); with «they» one can hear either «themself» or «themselves» for the singular reflexive pronoun.

Singular «they» has also been compared to nosism (such as the «royal we»), when a single person uses first-person plural in place of first-person singular pronouns.[152] Similar to singular «you», its singular reflexive pronoun («ourself») is different from the plural reflexive pronoun («ourselves»).

While the pronoun set derived from it is primarily used for inanimate objects, it is frequently used in an impersonal context when someone’s identity is unknown or established on a provisional basis, e.g. «Who is it?» or «With this new haircut, no one knows it is me.»[153] It is also used for infants of unspecified gender but may be considered dehumanizing and is therefore more likely in a clinical context. Otherwise, in more personal contexts, the use of it to refer to a person might indicate antipathy or other negative emotions.[154]

It can also be used for non-human animals of unspecified sex, though they is common for pets and other domesticated animals of unspecified sex, especially when referred to by a proper name[154] (e.g. Rags, Snuggles). Normally, birds and mammals with a known sex are referred to by their respective male or female pronoun (he and she; him and her).

It is uncommon to use singular they instead of it for something other than a life form.[155][failed verification]

See alsoEdit

  • English personal pronouns
  • Gender neutrality in English
  • Notional agreement
  • Spivak pronoun
  • Third-person pronoun#Historical, regional, and proposed gender-neutral singular pronouns
  • Neopronoun
  • Gender neutrality in languages with gendered third-person pronouns

NotesEdit

  1. ^ Article accessible for free using a library card number from many public libraries
  2. ^ Especially in British English, such collective nouns can be followed by a plural verb and a plural pronoun; in American English such collective nouns are more usually followed by a singular verb and a singular pronoun.[88]
  3. ^ «Either the plural or the singular may be acceptable for a true bound pronoun …»: «Every student thinks she / they is / are smart.»[147]

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  130. ^ a b Miller & Swift 1995, pp. 57–58.
  131. ^ Fowler & Crystal 1926, p. 392.
  132. ^ Fowler & Crystal 1926, p. 648.
  133. ^ Fowler & Crystal 1926, p. 404.
  134. ^ Fowler & Gowers 1965, p. 635.
  135. ^ Fowler & Burchfield 1996, p. 779.
  136. ^ Gowers & Fraser 1973, p. 140.
  137. ^ Gowers & Gowers 2014, pp. 210–213.
  138. ^ a b c Peters 2004, p. 538.
  139. ^ Economist 2010, p. 117.
  140. ^ New Hart’s Rules 2012, p. 27.
  141. ^ Washington Post 2011.
  142. ^ Federation Press 2014.
  143. ^ a b c Huddleston & Pullum 2005, p. 104.
  144. ^ Shakespeare 1599, p. 105.
  145. ^ Merriam-Webster 2002, p. 736.
  146. ^ Merriam-Webster 2002, pp. 735–736.
  147. ^ Huang 2009, p. 144.
  148. ^ Huddleston & Pullum 2002, pp. 1457–1458.
  149. ^ Pinker 1995, p. 378.
  150. ^ Pinker 1995, p. 379.
  151. ^ a b c Foertsch & Gernsbacher 1997.
  152. ^ Collins & Postal 2012, p. [page needed].
  153. ^ «It is I vs. It is me». Thesaurus.com. 23 March 2021. Retrieved 22 April 2022.
  154. ^ a b Huddleston & Pullum 2002, pp. 488–489.
  155. ^ «Welcome, singular «they»«. apastyle.apa.org. Retrieved 30 April 2021.

SourcesEdit

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BibliographyEdit

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Further readingEdit

  • Amia Srinivasan, «He, She, One, They, Ho, Hus, Hum, Ita» (review of Dennis Baron, What’s Your Pronoun? Beyond He and She, Liveright, 2020, ISBN 978 1 63149 6042, 304 pp.), London Review of Books, vol. 42, no. 13 (2 July 2020), pp. 34–39. Prof. Srinivasan writes (p. 39): «People use non-standard pronouns, or use pronouns in non-standard ways, for various reasons: to accord with their sense of themselves, to make their passage through the world less painful, to prefigure and hasten the arrival of a world in which divisions of sex no longer matter. So too we can choose to respect people’s pronouns for many reasons.»

External linksEdit

  • «Anyone who had a heart (would know their own language)» by Geoff Pullum. Transcript of a radio talk.
  • A brief history of singular ‘they’ (OED blog, Dennis Baron)

One thing that other answers touch on but I’d like to talk a bit more about, is the concept of referring to something already introduced

These/those are used to refer to multiple objects in the same way as this/that refer to single objects that are near/far respectively. The objects are generally visible to both people but known to one person and introduced by that person to the other person. After introduction the objects can be referred to using these/those or by using them. Critically we don’t use them to make the introduction, and we do use them if we want to talk about all the objects, particularly if we have introduced different groups of objects with both these and those. Carrying on using these and those after making the introduction can be used for clear and effective instruction but can sound like you think the other person is a bit stupid.

Examples:

These are my apples

The apples are in front of me, I claim ownership

Those are my apples

The apples are further away from me, I claim ownership

These are my apples, and these are your apples

Some of the apples in front of me are mine, some are yours. I should gesture while I say this sentence to indicate which are mine and which are yours

These are your apples. Do you like them?

I introduce the apples, and now may refer to the apples as «them»

These are your apples. Do you like these?

These are your apples. Do you like these apples?

I don’t have to refer to the apples using «them» and I don’t have to say apples after these (the first sentence) but it sounds less natural than the second sentence (with «apples» after these). Critically, repeated use of «these» sounds less natural than switching to «them» after introduction, and makes it sound either like your command of English is less fluent, or that you’re being clear and specific (perhaps too clear and too specific, as though you think the person listening is a bit stupid).

This conflicts somewhat with the notion that in natural English we generally try to avoid repeated word use in sentences that follow on from each other, and is what leads to my recommendation that we use «these are your apples. Do you like them?» — we avoid repeated use of «these» and also avoid repeated use of «apples»

Do you like these?

Do you like these apples?

Do you like them?

You hold up two apples and show the other person. This action makes the introduction that allows the third sentence to work, but either of the first two would be preferred. Do not say «do you like them apples?»

These are my apples. Those are your apples. Put them all in this bag

Multiple different groups of objects are now referred to as one collection, when they must all be put in the same bag

These apples in this box are for the children to eat at lunch. Put them in these bags, one apple per bag

The apples are introduced and then referred to using «them», while «these» is now used to refer to the bags

These apples are for the older children and those apples are for the younger children. I need you to bag them. Put these in those bags and those in these bags, then put the bags in the van.

Two boxes of apples exist, two boxes of bags exist. The apples in the near box should go in the bags that are in the far away box. The apples in the far away box should go in the bags in the near box. After introduction the apples are referred as them and these/those switch to referring to the bags. It is best to avoid switching «them» to refer to the bags, so I just say «the bags» when referring to the group of bags containing the apples. However the person receiving the instruction can perform the switch:

What do I do after I put them in the van?

It would be understood that «them» now refers to the bags, not the apples

Switching to talk about your sentence for a moment, I’ll add a bit more context

This broker offers several financial products as you can see in this long list. It’s interesting to note that some of these are government backed, and are relatively secure. In addition some of them are only available to people under 30.

I don’t have to use «these» here, I could use «them» in both sentences. Them doesn’t sound quite so unnatural when used repeatedly, because it typically is used repeatedly.

If you remember back to the list of products on the previous slide, nearly all of those are available to the under 30 age group

Here I use those because the slide is conceptually further away- it was seen in the past rather than being looked at now, even though it may be same physical distance.

So we have those at the top of the page, that are great products for risk averse people, and we have these that are medium risk. Those you see at the bottom are typically high risk, and we don’t recommend them. All of the products in this box are legacy; they still exist for people who purchased them, but you cannot buy them as a new customer any more

Use of those to refer to products that are further away on the page (top, bottom) than these we are looking at in the middle. Once introduced we can refer to the high risk products using them. Products in a box can be identified by the fact that they are in a box, and upon being introduced, «them» switches to referring to the boxes products because we have finished talking about the high risk products.

These are high risk products and I don’t recommend them. My investors like me because I don’t try to sell them to them

These are high risk products and I don’t recommend them. My investors like me because I don’t try to sell these products to them

Clear writing would aim to avoid using «them» repeatedly as in the first sentence, to refer to both the products and the investors. In a situation where only two things (investors, products) have been talked about it is fairly easy to work out that the first «them» refers to the products and the second «them» to the investors, so it can work as a sentence. The second form is easier to understand, and it is the first «them» that we switch out for «these products» because the most recent introduction we made was «My investors» and that is what is most naturally now referred to by «them», whereas «these products» naturally calls us back to the products talked about in the first sentence.

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